Rooms flow one into another through permeable boundaries and shimmering metal-mesh curtains, dissolving traditional divisions to create intrigue instead of enclosure. Organic volumes, layered textures, and sculptural lighting create a sensorial narrative shaped by shadow and reflection. A palette of chocolate, coffee brown, pastel green and flashes of acid yellow ties together living, dining, bedroom, bath, installation, and outdoor settings. Each unveiling a curated selection of Spain’s most compelling furniture, ceramics, textiles and lighting. Below is a teaser:

Designed as a temporary home to wander through, Appartamento Spagnolo blurs past and present, intimacy and spectacle. A well-loved destination during Milan Design Week, here’s a snapshot of last year, curated by Calvi Brambilla Studio:

At the epicenter of the international design scene, the curation offers more than an exhibition: it is an invitation to experience contemporary Spanish living as a curated, emotional journey at the heart of Milan’s most influential design week.

Here is where you can catch the exhibit:

Palazzo Castiglioni, entrance from Corso Venezia 51.

Monday 20/04, 3:00 PM – 8:00 PM

Tuesday 21/04, 10:00 AM – 6:00 PM

Wednesday 22/04, 10:00 AM – 7:00 PM

Thursday 23/04, 10:00 AM – 8:00 PM

Friday 24/04, 10:00 AM – 7:00 PM

Saturday 25/04, 10:00 AM – 8:00 PM

Sunday 26/04, 10:00 AM – 7:00 PM

The post A must-do at Milan Design Week – Appartamento Spagnolo appeared first on identity.

Sheikha Lateefa Bint Maktoum

As the founder and director of Tashkeel, Sheikha Lateefa bint Maktoum, is a force to be reckoned with in the UAE’s art and design space. Founded in 2008, Tashkeel is a hub for contemporary design. Under Sheikha Lateefa’s leadership, Tashkeel has developed into an enterprise that offers specialised and exclusive facilities for artists and designers in the UAE – nurturing a vibrant community of creativity.

Early works by Sheikha Lateefa, included public art projects and contributions to charity auctions, such as Médecins Sans Frontières and Noor Dubai’s Art for Sight auction. Her most recent endeavor, Gerbou is an immersive dining experience that celebrates Emirati identity while making a cultural statement. Through a contemporary perspective, the project showcases local agriculture and traditions. Gerbou is a collaborative effort between Kristina Zaniac Consultants, Tashkeel Studio, and a team of locally based designers. Sheikha Lateefa’s dedication to authenticity and sustainability is evident throughout the restaurant. She is a pioneer in the field of design simply due to her passionate and hands-on involvement in the project; her dedication and meticulous attention to detail made sure that every component fulfilled the highest requirements.

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Khadija Al Bastaki

Khadija Al Bastaki, the Senior Vice President of Dubai Design District (d3), has played an integral role in shaping the creative landscape of design in the Middle East region. Under her leadership, d3 has developed into a global hub for creativity, start-ups, and multinationals. She has fostered an environment that has unified entrepreneurs and created a cohesive community driven by innovation within the region.

Khadija’s role in the d3 Architecture Exhibition was significant as she led the partnership with the Gulf chapter of the Royal Institute of British Architects (RIBA). Not only did this collaboration strengthen d3’s position as an epicenter for architecture innovation but it also strengthened the company’s relationship with global architecture communities.

The industry has undergone a major shift as a result of Khadija’s innovative style. Her diligence and dedication have helped establish d3 as an institution of creativity, conceptual and unique designs. Her constant commitment raises the benchmark for design and architecture in the area, thus positioning the UAE as a pioneer in the world’s creative community.

Read more about Khadija Al Bastaki here

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Lina Ghotmeh

Paris-based Lina Ghotmeh has garnered international acclaim for securing the commission to renovate the British Museum’s Western Range galleries. Renowned for designs that engage deeply with human experience and context, her work emphasizes material sensitivity and dialogue with history. While the final design is still in progress, initial renders envision soaring galleries with clerestory openings that bathe the interiors in natural light. A central exhibition space at ground level will provide visitor seating framed by arched openings, while tiered balconies will accommodate additional gallery displays. Inspired by Ghotmeh’s archaeological approach, textured, stone-hued surfaces will feature prominently in the redesign. Ghotmeh’s portfolio also includes the 2023 Serpentine Pavilion.

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Aljoud Lootah

Photography by Natelee Cocks

Aljoud Lootah is an acclaimed Emirati designer with a visionary approach to modern luxury. Based in Dubai, she leads Aljoud Lootah Design, a studio where traditional craftsmanship meets contemporary aesthetics in a harmonious fusion of innovation and elegance. The studio recently celebrated its 10th annivaersary.

The studio’s portfolio spans diverse design disciplines, including furniture, lighting and object design. Lootah’s masterful use of textures and materials distinguishes her work, resulting in the creation of sophisticated, one-of-a-kind pieces. Her recent Falaj collection, featuring sofas and tables, draws inspiration from the UAE’s verdant oases. These designs pay homage to the organic curves, separations and reconnections of falaj water streams – a modern tribute to nature’s fluidity. She also recently released a set of hand blown glass vessels as an addition to the collection called ‘Oases’.

Rooted in cultural heritage, Lootah’s design philosophy embraces a balance of tradition and experimentation. She consistently explores novel forms and techniques, crafting pieces that seamlessly merge functionality with artistic expression. Through her studio’s creations, Lootah has established herself as a trailblazer in the design world, earning widespread recognition for her ability to imbue contemporary design with timeless elegance.

Follow Aljoud’s work on Instagram.

Nada Debs

Photography by Yasmina Hilal

Nada Debs’ work seamlessly blends heritage with innovation, creating pieces that tell stories of duality – where East meets West, craft intertwines with technology, and tradition embraces modernity. For her, design is not just about aesthetics, but about forging meaningful connections. “At its core, we are about duality – an interplay between contrasting worlds,” Debs explains. “This duality is not a tension but a dialogue: a conversation between heritage and innovation, East and West, craft and technology – creating a design language that is both timeless and contemporary.”

Looking ahead, Debs and her team are excited about the launch of their new space in Alserkal Avenue this spring, which promises to bring her vision to an even larger audience. “We are working on a new furniture collection called Bulbous, focusing on the carving technique,” she shares, also hinting at some secretive collaborations soon to be revealed. Debs’ dream project would be to design a boutique hotel, a venture that would allow her to expand her design language into a holistic, immersive experience. At the heart of Debs’ design process is her strong relationship with her craftsmen. “Our connection to our craftsmen is the source of our energy,” she says, acknowledging that this bond fuels both her and her team’s creative drive.

View more features here.

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Laila Al-Yousuf, Design Director and Partner at SAY Studio

Laila Al-Yousuf is the co-founder and the design director of SAY Studio, which has recently expanded to Riyadh,KSA. Since its opening, the firm has produced impactful designs for high-profile clients including LinkedIn, Apple and Google. SAY Studio’s recent project with Deloitte’s headquarters spans eight stories that have been designed around the theme of “time,” giving the space a distinct personality. Under Laila’s leadership, the company has been transforming spaces with designs that are both aesthetically attractive and have been accredited by LEED and WELL.

Al-Yousuf is a passionate advocate of sustainability. In 2013, she conceptualized the ongoing Surge for Water “Design, Dine, Make a Difference” competition, to raise awareness about the water shortage in third world countries.Among SAY Studio’s proudest achievements in the past year is their work on Siemens Energy, a sprawling LEED Gold-certified campus spanning five buildings. “It challenged and inspired us in equal measure,” Design Director and Partner Laila Al-Yousuf says, highlighting the team’s ability to blend complexity, scale and sustainability. Beyond the projects themselves, she treasures the lasting impact their designs have on clients and the relationships built along the way.

Looking ahead, Al-Yousuf expresses a desire to design projects with a deeper emotional connection. “After suffering a late-term miscarriage, I was approached to design a high-risk pregnancy clinic. It was one of the most rewarding experiences of my career,” she shares. She dreams of pursuing similar projects for children’s, women’s or animal organisations, and even expresses an interest in set design – intrigued by creating spaces that delve into a character’s psyche.

Follow her journey on Instagram

Reem Al Qamzi, R.qitects

As founder and lead architect of her firm, Dubai-based R.qitects, Reem Al Qamzi’s design philosophy focuses on meaningful, timeless spaces that reflect cultural authenticity. “We believe in creating spaces that resonate with their users, blending local traditions with global influences to craft environments that are both personal and enduring,” she says.

As an Emirati architect growing up in a city that is constantly changing, Al Qamzi is excited for the future. “I feel like architecture in the UAE over the past few years has been greatly focused on the modern and the contemporary and on creating something very ‘different’,” she says. “But nowadays I find that a lot of the designs are going back to the fundamentals, back to contextualising architecture to the city’s heritage and culture but with a contemporary/modern aesthetic and in a manner that suits our times.”

While celebrating 10 years of design, R.qitects also won a highly commended award at the identity Design Awards 2024 for Villa OL – a villa where the paradigm of the traditional Arabic courtyard is explored and where climate and context ensure the courtyard plays a vital role, modulating internal private space and evoking the memory of ancient Arabic architecture.

Another standout project by Al Qamzi is the HMS Mirdif Hospital, completed in December 2021. This project was meticulously designed to meet international quality and safety standards, as well as global hospital regulations. At its heart, the design reflects a deep understanding of Emirati culture, emphasising hospitality and privacy.

When asked about a dream project she would like to pursue, Al Qamzi said she would like to design a nursery, school or hotel. Currently, she and her team are working on diverse projects to kick off the year, including a new hospital, a mosque that will begin construction soon and a new F&B outlet, as well as a luxury residence due to be handed over shortly. On being asked her what empowers her, the architect shares, “The ability to transform abstract ideas into tangible, meaningful designs empower me by giving me a deep sense of purpose and fulfilment. Knowing that through our work we impact and shape people’s lives – whether it’s through creating beautiful, meaningful spaces or inspiring designs – empowers me to keep going. I find empowerment in overcoming challenges with resilience and learning from every experience, as each hurdle strengthens my perspective and adaptability.”

Follow her journey on Instagram

Kate Instone, Founder of Blush International

Founder and Creative Director of Blush International, Kate Instone has had a packed year. As well as designing Blush’s new design studio in Al Barari in collaboration with De Gournay, the designer has also designed a large multigenerational home in Al Barari, which involved a global journey in in sourcing the finest finishes, furniture and lighting. Instone has also collaborated with local celebrity Caroline Stanbury on her exciting new portfolio of apartments called Stanbury Towers, where each apartment is designed with a dynamic energy, reflecting Stanbury’s vibrant vision and fashion-forward style. At the core of Instone’s design philosophy is that design matters. “Thoughtful design has the power to make a genuine difference in people’s lives, enhancing how they live and experience their spaces,” she shares. Instone is currently focused on a deeply personal space – her very own home in Dubai. “I see this space as my laboratory, my creative playground. It’s an evolving experiment, and I’m not sure it will ever truly feel ‘finished’,” she shares. When Instone is asked what empowers her and her team, she replies, “We’re incredibly fortunate to have a powerful, dynamic team – that alone is a huge source of inspiration. The collaboration, creativity and energy within our team drive everything we do. Each person brings their own unique perspective, and together we push boundaries, challenge ideas, and elevate every project we take on.”

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Charlie Wu, Founder of Ecru Elements

Guided by a design philosophy that involves working with nature, Charlie Wu and her team at Dubai-based Ecru Elements are currently crafting visionary master developments that aim to redefine how communities experience space, particularly for Gen Z – a demographic with a unique perspective on urban living. “With a focus on cities that boast a young and dynamic population, we’re exploring how this generation responds to new approaches in home and community design,” shares Wu.

Some of Ecru Elements’ significant projects include Dubai-based entrepreneur Mona Kattan’s Kayali headquarters, where Wu and her team translated Kattan’s spiritual vision into a high-energy workspace. The studio also designed Keturah, a luxury residential master development by MAG developers in District 7, MBR City. Drawing from the harmony of nature and the essence of wellbeing, Keturah reimagines modern living with a transformative approach that resonates deeply with today’s lifestyle needs. When asked what the studio’s design philosophy is, Wu shares that it revolves around creating spaces that shape how people feel, interact and grow. “From fostering spiritual connection to driving economic success, every project is a journey that begins with understanding and ends with meaningful impact,” she states. By putting people at the heart of everything the studio does, Wu says that adaptability is the studio’s greatest strength.

Ghida Chehab, Founder of Studio Baab

Studio Baab is currently immersed in a range of exciting projects, each offering its own distinct narrative and design approach. Among them, two that stand out are: a Qatari-based café called OBLO, which is a celebration of wood in all its forms and its versatility through a minimalist design; and TWLV, an interconnection of concrete warehouses integrated with selective greenery, merging raw industrial elements with the contemporary. This past year, the studio has expanded into the Middle East, with projects across Qatar, Saudi Arabia and Oman.

On founder Ghida Chehab’s wish-list is to create a boutique hotel and to explore a furniture and product design collection. Chehab’s design philosophy is centred on creating warm, inviting spaces that reflect personal identity through thoughtful material choices. “I particularly love using wood in its various forms, as it adds both warmth and timeless beauty. Ultimately, a home should be a sanctuary – grounded, yet inspiring, where every detail fosters a sense of ease and individuality,” she shares.

On being asked what empowers her and her team, Chehab states, “What truly empowers us is the strong, supportive bond we’ve built as a team. This shared understanding and mutual respect allow us to navigate the complexities of design with confidence. We also believe in the power of balance between work and play. This harmony fuels not only our creativity but also the joy we find in the process. When work feels fun, it’s always refreshing, and that energy translates into every project we take on.”

Follow Ghida’s work on Instagram.

Noora Al Awar, Fatima Al Zaabi and Afnan Amin, Studio d04

From left: Afnan Amin, Noora Al Awar, and Fatima Al Zaabi

Over the past year, Studio d04’s star has been on the rise. The trio has been featured on HH Sheikh Maktoum bin Mohammed’s social media as reputable architects and designers in the region and recently took on the challenge of designing saddling boxes for JARC [Jebel Ali Race Course] under A.R.M. Holding. They are currently working on creating a secluded private getaway that reimagines traditional design elements through a modern lens. “It’s all about weaving timeless patterns and techniques into contemporary spaces, creating an environment that feels both nostalgic and innovative,” the three partners share.

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Agata Kurzela

Photography by Sebastian Boettcher

Designer Agata Kurzela is currently focusing on a stunning cultural space and several interventions in a heritage building, set to be unveiled throughout the year. “The opportunity to explore the relationship between tradition and contemporary practice is educational and rewarding at the same time,” she says. Kurzela is currently working on the delivery of Kempinski Residences in Dubai, UAE along with other hospitality projects and smaller-scale residential and product design projects. Over the past year, she was recognised internationally by various publications for her work on the Abu Dhabi Government Office. Her firm has also participated at the Nomad Circle in Capri and the UAE Designer Exhibition during Dubai Design Week, where she showcased her Game of Life concept. Kurzela’s approach centres on exploration and oscillates between minimal and maximal; layered yet also stripped to the bone.

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Kristina Zanic, Founder of Kristina Zanic Consultants

With an ethos rooted in inspiration through travel, Zanic and her team approach each venture as a journey of discovery. “We’re kicking off the year with projects in new locations like Albania and Tanzania, which is always thrilling for the team,” shares Zanic. These new landscapes offer opportunities to learn and create designs infused with local character and authenticity.

The firm’s current portfolio reflects its versatility and creative ambition. The team is working on a high-profile project in Azerbaijan, skillfully balancing vast public areas with a sense of human scale. Closer to home, the upcoming Emirati café Gerbou celebrates local culture and sustainability. Later this year, there are much-anticipated openings of the Intercontinental The Red Sea Resort and the renovated St. Regis Kuwait. Additionally, the firm is diving into branded residences projects that showcase its ability to blend hospitality and home design seamlessly.

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Rim Guirari, Co-founder of Mustard & Linen

Having recently celebrated its 10th anniversary, Mustard & Linen has more than doubled the size of its team in the past year and has opened a new studio in Saadiyat Island, Abu Dhabi, UAE. The studio has played a significant role in shaping the architectural scenery of the island’s Cultural District and its latest projects include two residential developments – The Source and Mamsha Palm – and a nursery for the Abu Dhabi Department of Education and Knowledge. “Our signature style fuses sculptural gestures, bold proportions and layered textures, resulting in spaces that are timeless, dynamic and purposefully designed. By combining functionality with aesthetic beauty, we craft environments that feel custom-tailored and leave a lasting impact,” share Rim Guuirariand her partner Thomas Castagnet. The studio collaborates closely with clients and architects to turn their vision into reality, necessitating a deep intuition for their needs. On being asked what empowers them and their team, Guirari and Castagnet share, “Our team is empowered by a shared commitment to creativity, collaboration and a deep understanding of design. Trust and respect are at the core of everything we do, allowing us the freedom to experiment and grow together. As an international, close-knit team, we celebrate individuality while working collectively to bring fresh ideas to life.”

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Pallavi Dean, Founder and Creative Director at ROAR

Photography by Imran George

This year looks to be another exciting one at ROAR, where identity’s January cover star and Founder Pallavi Dean and her team are working on a workplace in Chicago, U.S., a leisure hotel in Rabat, Morocco and a luxury residential development in Bali, Indonesia. Locally, the firm is working on residential towers, workplaces for blue-chip companies and three mosques. Recently, ROAR set up a Saudi Arabia office and completed the award-winning Ajman Ruler’s Court. On Dean’s wish-list is a wellness-focused, mixed-use development. Dean also shares an interest in designing a community with schools, homes, offices and hotels that have wellbeing at the core. “Everything we do is empathy-based – from our process to the final design,” the designer says of the studio’s design philosophy. “We don’t have a signature style and that is reflected in the diversity of our portfolio, where we have projects that are minimalist, maximalist and everything in between. Our process and approach to design is what sets us apart. We also believe in prioritising functionality and budget over chasing the aesthetics.” Dean also shares that kindness and gratitude empower her team as their approach towards each other, their work and their clients.

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Rabah Saied, Founder of Styled Habitat

Having recently completed The Rug Company Bungalow in Jumeirah, Dubai, UAE – which pays homage to the cherished mid-century villas on Al Wasl Road that were built in the 1980s – Saied and her team are currently pursuing several projects. These include a new international health and wellness centre envisioned as ‘an Eden of high-tech cosmetics’, F&B projects in Al Ain and Abu Dhabi and a select number of residential renovation projects in Dubai. She also was behind the new Nordic Homeworx showroom on Sheikh Zayed Road in Dubai. Saied and her team have additionally completed a new F&B Concept in Al Maryah Island, Abu Dhabi, focused on building a community.

“We have a profound appreciation for the exceptional and the extraordinary, we constantly seek projects that push our creative limits, and we revel in the exquisite allure of genuine originality,” she shares. The studio’s design philosophy can be defined by designing in the tension that plays out between restrained, understated elegance, sensual attraction and the warmth of belonging. “Our creative journey begins with understanding context and history. This often drives our design narrative and guides us on how best we can weave this into a space,” Saied notes, adding that working in alignment with the studio values – which are defined by individuality, passion, discretion and intimacy – as empowering.

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Rania Hamed, Founder of VSHD Design

Photography by Siddharth Siva

The designer behind the successful co-living building Upside, the Origami Sushi restaurant in Jumeirah and the brutalist-style Soub, Hamed is currently working on a Bulgari residence in Dubai, UAE and a coffee shop in California, U.S. called Intuition. Her studio has a very distinctive house style and design philosophy that focuses on the presence of form in bold brutal proportions. The studio’s design process is also characterised by meticulous research. “I am drawn to materials that age gracefully and develop a patina over time, such as concrete, timber and stone – authentic materials that tell a story as they interact with their environment, adding depth and character to the space,” Hamed comments.

Follow VSHD’s work on Instagram.

Lulie Fisher

Lulie is an accomplished Architect and Interior Designer with over 25 years of experience. She earned her BA Hons and Postgraduate Diploma in Architecture from Liverpool John Moores University before joining Foster + Partners in London in 1991. As a Project Director, she contributed to prestigious, award-winning projects. In 2003, Fisher relocated to Italy, where she established her own studio focused on restoring historic properties and interior remodelling. She continued collaborating with Foster + Partners as an Interior Designer on high-profile projects, including the Yacht Club de Monaco, the Vista Palace Hotel, and the MGM Lifestyle Hotel. She moved to the Middle East in 2008, joining Aedas Interiors as Design Director. She built a multidisciplinary team working across hospitality, residential, healthcare, and corporate sectors, collaborating with renowned brands such as Kempinski, Accor, Mubadala, and the Abu Dhabi Royal Family. In 2016, she founded her eponymous design studio, bringing together a team of like-minded designers specializing in innovative and refined interior design solutions. Some of her most notable projects include key hotels and developments such as Emaar’s The Valley.

Follow the studio’s work on Instagram.

Pooja Shah- Mulani

This has been a huge year for Shah-Mulani as she takes on her Managing Partner role at LW Design Group. With a focus on creative strategy, Shah-Mulani is now focused on expanding the 25-year old firm’s reach into exciting new markets. In 2025, the firm’s hospitality portfolio will further diversify with the opening of their very first luxury lodge in Kenya – The Ritz-Carlton Masai Mara and JW Marriott Rhino Reserve, a collection of dynamic F&B spaces within the new Mandarin Oriental in Dubai, an upscale restaurant in downtown Toronto, and several large-scale hospitality developments in Saudi Arabia in collaboration with leading operators.

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Shereen Hassanein, LW Design Group

Awarded the identity Design Awards 2024 Emerging Interior Designer of the Year, Hassanein passion for interior design began early, shaped by the unique experience of witnessing her family home’s construction in Egypt. Being involved in the process from the ground up solidified her desire to pursue a career in design. She joined LW Design three years ago as a mid-level designer and was promoted to Senior Designer in early 2024. Her time at LW has been deeply fulfilling, allowing her to expand her skills and take on greater responsibilities. Notable projects she has contributed to include SIRO One Za’abeel, Bab Al Shams suites, and a luxury beachfront villa development in Palm Jebel Ali.

The post Here are 20 Women Shaping the Future of Design appeared first on identity.

The Edge of Arabia exhibition

Shifting Sands: A Battle Song amplifies the voices of Saudi Arabian women on an international scale. For the project, AlDowayan held three workshops in Al Khobar, Jeddah, and Riyadh. Participants of all ages were invited to join group singing lessons led by the artist and Ileana Yasmin, a vocal coach for the Music Commission within the Ministry of Culture in Riyadh. The women were asked to consider their representation in the context of the international media and to write about and illustrate their perceptions of each other. The result is a highly personal meditation on identity within a global context. The illustrations, texts and songs created in the workshops will be incorporated into the installation. The work is an expression of self-determinism and a document of collectivity. 

Manal AlDowayan

AlDowayan is well known for her artworks that foreground the collaborative voices of women. For example, in 2023, she presented From Shattered Ruins, New Life Shall Bloom at the Guggenheim, New York. This piece contained a collection of porcelain scrolls annotated with text sourced from popular culture, media, and literature, that evidence the oppression of women. The work was activated when visitors were called upon to observe and then crush the porcelain objects. The words and their significance were destroyed, leaving space for new narratives to be written. Suspended Together (2011) contains 200 fiberglass dove sculptures. Each flightless bird has a permission to travel document written across its body. The documents were submitted by leading women from Saudi Arabia. The document is issued by an appointed male guardian and must be carried by every female regardless of age or position. In such works, AlDowayan creates powerful opportunities for understanding and action.

Photography by Iman Al-Dabbagh @photosbyiman

AlDowayan’s contribution to the Venice Biennale promises to be an evocative experience that celebrates visibility and autonomy. In a statement, the artist explains, “Shifting Sands: A Battle Song is a call for solidarity in the context of the global representation of women in and from Saudi Arabia, and a rally to take ownership of our identity as we navigate both the physical space we inhabit and the narratives that have historically defined us.”

Photography by Iman Al-Dabbagh @photosbyiman

The post Manal AlDowayan brings together over 1000 Saudi Arabian women’s voices in a multimedia art installation appeared first on identity.

The Downtown Design 2023 fair is a special milestone edition as we celebrate our 10th edition. A decade acting as an active catalyst for design, forging meaningful connections across the industry and creative community, with a focus on quality, contemporary design and fostering opportunity. 

The 2023 fair will bring together a roster of some of the world’s most known and established names alongside innovative design studios and craftsmen, making their debuts in the region, providing visitors with a diverse and inspiring array of design from around the world. With fresh design revelations, spotlighting regional talent, showcasing international collectives and independent designers and small studios from all corners of the globe making their debut to this region. Complimented by a strong line-up of creative features and pop-up exhibitions, events and activities and a star-studded talks programme to mark the anniversary, this year promises to be exceptional.

What is the central theme of the fair this year? How have brands adapted to the theme or working with it?

This year, for the 10th edition, we are introducing a thematic experience that pays tribute to the beauty and necessity of our natural surroundings, bringing elements from the outdoors indoor through the fair’s uniquely devised visitor flow that weaves references from nature through displays of various regional and international participants. The theme focuses on the principle natural elements such as the sea, sky, earth, and lush abundant landscapes in the public spaces of the fair. The Veuve Clicquot Lounge uses the sea as its central design concept and features a pop-up oyster bar on the terrace. The Forum iterates a cloudscape concept that looks up to the skies. Designed by Fadi Saridienne, the Café by 1Life, looks towards the earth for inspiration with its soil and plantation.

Handmade felt rug and Honarvar Sculptural Side table presented By Aassttiinn.com

With this narrative running through the 10th edition of the fair, Downtown Design aims to generate dialogue and emphasize how natural materials and the great outdoors, can be ever-present and an integral part of our lives, both for the betterment of the planet and for our everyday wellbeing.

Upon entry into the fair, visitors will be met with diverse showcases. One of the first showcases is from Cosentino. A sense of serenity is evoked with the brand’s roman bath concept realized by designer – Kristina Zanic and her team. The concept was created with Dekton Pietra Kode, a carbon neutral collection designed for Cosentino by Daniel Germani, and seamlessly features steps, pillars, flooring and pool in a harmonious composition – to the central fair area featuring outdoor concepts by Flexform, Ethimo, Jwana Hamdan and Grassitup.

Who are some of the new and exciting entrants this year at the fair?

We have an array of globally renowned brands joining us this year such as Dedar, Flexform, Kartell and MillerKnoll, and Apparatus, who I am personally a fan of. Another new key exhibit we are excited to share is F.A.M.E Collective (Female Artist of the Middle East), who will be presenting limited edition works by artists such as Carla Baz, Naqsh Collective, Karina Sukar and Talin Hazbar.

The Bowery Company is making their debut with a selection of Danish brands such as Audo Copenhagen, Ferm Living, Norr11, 101 Copenhagen and a Dutch brand – FEST Amsterdam, whose founder – Femke Furnee, started the company at the age of 27 when she couldn’t access the type of furniture she would like at a price point she could afford. Furnee will be attending the fair and will participate in a panel discussion around accessibility and manufacturing collections, also touching on the topic of building a brand that breaks boundaries. The fair’s dedicated section for collectives, individual designers and studios, titled – Downtown Editions, is back this year introducing creatives from all corners of the world. The lineup this year includes Edward Linacre (Australia), Akar de Nissim (Singapore), Fadi Saridienne (Dubai-based) and Don Tanani (Egypt). We have a lot of collectives and collaborative showcases this year, which is very exciting and will really provide an an intro and for the industry and public visitors. One of the examples is ‘Anatolia’, a collective exhibition of contemporary design talent from Turkey, reflecting the region’s unique mix of ancient and modern influences staged by the curatorial team of Isola Design. Another example is a showcase of Dutch design talent, curated by Margriet Vollenberg, which will feature a line-up of limited-edition and handmade works by creatives from the Netherlands.

Solid Mirror by Sahar Bizri for FAME.

How was sustainability integrated within the fair? Any key brands working on the same with Dubai Design Week?

We have already implemented a number of sustainable initiatives such as not using single-use materials, using only existing infrastructures to build, recycling all its own waste, implementing solar energy to generate power and has gone digital with fair collateral, including invitations and catalogues.

Downtown Design showcases several brands and design studios who are at the forefront of innovation and exploration of the usage of circular economy materials and manufacturing. Through a series of talks and panel discussions, hosted at The Forum in Downtown Design, the fair provides a dynamic stage for interaction and dialogue around sustainability and ethical practices in the design industry. Featuring leaders from international and regional design scene, the opening keynote will be given this year by Lidewij Edelkoort – who is a renowned profile in the industry when we talk about sustainable practises.

Highlighting great creative talent from the region and beyond, Dubai Design Week provides a platform for both emerging and established designers, architects, educators, companies and all creative practitioners alike and this year’s programme will feature large-scale outdoor installations with a focus on how design, science and technology can converge to reclaim materials of our past, as well as reimagine new forms that foster sustainable practices. Visitors can explore immersive public interventions made from materials such as loofah and sugar and repurposed bamboo, with large-scale 3D printed architecture installation at the forefront.

The Abwab commission returns this year and will explore the use of palm tree stands as a prime example of a sustainable resource in architecture, while Urban Commissions will highlight the UAE’s design-conscious urban development goals with this year’s winning project which utilises recycled bio -plastic derived from renewable resources. Both projects will be staged and unveiled at Dubai Design Week in d3 in November.

Which countries have the highest number of participants joining the fair? Has it changed from last year?

The largest representation in origins of exhibiting companies remain from the UAE, Italy and Spain – what has really changed in comparison to last year is a variety of new countries that have been underrepresented in the past, e.g. The Netherlands, Colombia, Denmark, Singapore, Australia, South Korea and Taiwan.

Albara Osama Saimaldahar developed the concept of Qaws

Which brands have returned to the fair? And how are they working with the fair to implement a unique outlook?

Returning exhibitors include; Huda Lighting, who has a whole section (350 sqm) in the fair this year, where they are showcasing Lodes, Italamp, Bomma, Masiero, Slamp, Panzeri and Penta Light – all really great brands. Kohler will launch a new product presented in a design concept by Nada Debs. Cc-tapis, Jaipur Rugs, Illulian, Poltrona Frau and Cassina are back with standalone showcases. Some of the other brands include – La Nena Home, Lasvit, THG Paris, Ethimo, Jwana Hamdan together with Purity and Serip, MODU, spearheaded by Omar Al Gurg. Sharjah-based 1971 – Design Space, are this presenting this year, an experiential installation by the talented Neda Salmanpour. 

Binchy & Binchy are back this year with Innofab45 this time, presenting innovative pieces using 3D printing technologies and materials. Eatablished Lebanese (UAE-based) designer Fadi Sarieddine Design Studio will launch a limited edition collection composed of pieces carved from stone and wood – it has been a few years since Fadi was present in the fair so we are thrilled to have him back onboard, and Douxteel from Taiwan who also exhibited pre-COVID, are now back for their second edition. 

What can we expect from Design Talks? Will there be any specific section dedicated to COP28?

The Forum will be designed by Intercon (spearheaded by Mohammed Adib) and will, as in recent years, be very much in a modular format and provide an intimate setting that promotes dialogue between speakers and participants, to really provide a platform for active discussion for the industry and the community. 

We have a very strong line up of prominent profiles from the region and the international creative stage joining this year, marking our 10th edition.

Designed by Aleeya Khan from A* alittlemore studio

Any specific regional programs for students or local talents?

This year a roster of designers from the UAE are participating with fascinating and innovative projects. The specific collective titled – UAE Designer Exhibition will present works by over 25 UAE-based creatives, themed around the future of living spaces, and with a focus on materiality and social impact. 

Regional highlights include an experiential installation by the talented Neda Salmanpour, presented by Sharjah-based 1971 – Design Space. Renowned designer Fadi Sarieddine Design Studio will launch a limited-edition collection composed of pieces carved from stone and wood. Local design incubator, Tashkeel, will unveil the culmination of the 2023 Tanween Programme cohort, continuing the focus on sustainability and addressing the fundamental challenges facing the world today. The event lineup includes Wafa Al Falahi, Marwa Abdelrahim, Maryam Elattar & Mohamed Elnaggar and Chinara Tashmatova. Throughout the Dubai Design Week exhibitions and installations visitors can explore projects by prominent names such as Abdalla Almulla (MULA Studio), who was awarded the Arab Design Award by the Institut du Monde Arabe in Paris earlier this month (September) in the Emerging Talent category. Waiwai – the firm that represented the UAE at the Venice Architecture Biennale will also be featured at the event alongside budding creative talent such as artist & Designer, Areen Hassan, who engages with Islamic art as part of her practice, and architect AlZaina Lootah, one of the strong emerging UAE talent to watch.

Which sectors (hospitality/retails/residential) do you see massive interest from the participants side?

Connection is at the heart of everything we do; tethering design professionals with commercial opportunities in a sought-after and fast-growing market. We have seen from the B2B visitors of Downtown Design, as well as the Trade/Connect programme participants (Downtown Design’s bespoke trade programme) – a strong engagement across all three sectors: hospitality, retail, as well as residential. However, the recent boom in the region has resulted in a heightened interest in hospitality and residential projects in the past year with nearly all trade visitors showing involvement in some aspect of these projects, whether it is design or product sourcing. Generally, participants in Downtown Design have a variation of objectives for exhibiting in the fair and for the layers of commercial opportunity they seek. These goals depends on their set up locally and in the region, as well as the way they operate markets and globally. We work in very close dialogue with our exhibitors and know that most are keen to connect with the residential and hospitality sectors from the UAE and the wider region, with key profiles predominantly being interior designers, architects and property developers.

Hobnail Tapas from Anna von Lipa

The heightened interest in these sectors reflects their growing significance across the region due to the rapidly evolving landscape and projects that push design boundaries, with Downtown Design being the pivotal point of connection to fostering meaningful relationships between the exhibitors and the key players.

Any special guests or collaborations you can talk about?

There are a number of people I am excited to have coming to the fair this year. It’s a long list really but some stand out names are – Lidewij Edelkoort, of course! – Nina Magon, Arthur Mamou-Mani, David/Nicolas, Adam Nathaniel Furman, Pilar Zieta, Ozwald Boateng and Kelly Hoppen are coming back this year, too! 

How is this edition of the fair different from the previous editions of the fair and how was it developed?

The 2022 edition of Downtown Design was really a step up thus far, in terms of brands exhibiting, the curation aspects of the fair as well as the visitor journey. This year, we had tightened our guidelines and curation criteria, and implemented new elements for the overall visitor experience. That I think will not go unnoticed at the fair – and we strive to continue to emphasize points of improvements every year from here on, and work closely with all exhibitors and participants to ensure a refreshed flow and journey for exhibitors, and a point of discovery, in all upcoming editions.

Dutch Collective – what can we expect from the specific space? Any standout materials that they are designing with and if so, why?

The Dutch collective will be presented within the Downtown Editions section of the fair, and feature works by Milla Novo, FEMM Amsterdam, Studio Kalff, Atelier Ruben van Megen, and Timothy van Oorschot. Visitors will discover a very colourful presentation and a very explorative use of materials; rope interwoven with metallic elements, vintage glassware reborn as enchanting lighting fixtures, repurposed desert sand made into functional furniture.

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Marco Corona

The inspiration for the Overclay collection by Marco Corona comes from architectural marvels of the past – from the ziggurats of Mesopotamia to the terracotta army of Xian, and from the city of Shibam in Yemen to the terraces of Machu Picchu, as well as Middle Eastern kasbahs. Overclay floor and wall tiles come in seven colours, five large rectified sizes and two different finishes. In addition to the natural finish, the series also features a textured ‘R11’ finish, designed for use outdoors or in settings subject to continual stress.

Vives Azulejos y Gres

The new Marblelous collection, manufactured by Vives Azulejos y Gres, is a luxurious version of ceramic marble. Its polished finish visually eliminates the edge of the tiles to generate continuous surfaces and increase the sensation of space.

Villeroy & Boch

Daytona

The 2020 collection from Villeroy & Boch is true to the brand’s philosophy: ‘The Art of Simplicity’. Understated yet striking, the high-quality ceramic tiles fit any interior scheme – whether natural, urban, modern or timelessly classical. The Alta tile range is defined by its quartzite glimmer and artisanal relief finish, while the Rocky.Art wall and floor concept combines natural stone and concrete with abstract floral designs such as opulent hydrangea blossoms in nuances of yellow and green. And the Daytona range, with its clear and simple concrete design, offers an excellent foundation for most living spaces. (Photos: Villeroy & Boch Fliesen)

Rocky.Art

Alta

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Marco Piva has released his latest collection with the outdoor furniture company, the Versiilia collection. As part of efforts to help the community, REVER is donating a portion of the revenue to the Italian Red Cross.

To help the country amidst the current adversity the country is experiencing due to COVID-19, REVER has announced it will be donating 10 per cent of the revenue to the charity for every product that is sold online.

The latest collection from Piva is inspired by a journey travellers take along the coast of Tuscany, the collection exudes the calm nature of the still sea.

Piva uses a mixture of textures in the collection including cloths, metals and ropes, infusing earthy and muted tones in the furniture which perfectly blend with the outside world.

The viareggio sofa, armchair and pouf create the perfect balance between bold and understated. The blues and greens used and the clean lines in the designs create a relaxing atmosphere.

Meanwhile the other six designs by the president of the identity Design Awards jury, offer a more muted colour palette. The forte dei marmi sofa, the pietrasanta chairs and the pietrasanta stools all incorporate ropes into their designs, as well as metals which gives the pieces a contemporary twist.

Similarly metals are also mixed into the designs of the coffee table viareggio and coffee table dei marmi, with latter having a more granite finish and the former more of a marble finish.

All of the materials and colours used a mean to “harmonise with different outdoor spaces — the sea, lake, mountains and exclusive yachts”.

For every piece bought a portion will be donated to help those worst affected by coronavirus in Italy.

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The new focus for interiors is the use of natural materials and patterns that are inspired by the beauty of nature, from canyons to deserts, replicated in furnishings and accessories by twisting shapes, fabrics with graceful patterns and strikingly material, pigmented surfaces. These surfaces are transformed with new finishes – soft, matt or polished – and are able to adapt to different styles, from vintage to industrial, and from modern to maximalist.

Colour can be one of the simplest and most effective routes to creating an inspiring environment. Colour determines the atmosphere of a home and expresses the personality of the people who live in it. So, when making a change in our everyday lives, the colour of our home is a good place to start.

Benjamin Moore

Benjamin Moore revealed its Colour of the Year 2020 as First Light 2102-70 – a soft, rosy hue. “We selected First Light 2102-70 as our Colour of the Year 2020 to represent new dawn of idealism, design and living,” explains Andrea Magno, Benjamin Moore’s Director of Colour Marketing and Development. “First Light 2102-70 reflects a new definition of the home – a shift in mindset from the material to satisfying the core needs in life: community, comfort, security, self-expression, authenticity and ultimately optimism.” It’s one of ten colours the brand has selected to guide us into the next ten years and beyond.

Jotun

Meanwhile, Jotun has unveiled its 2020 Colour Design under the theme of ‘Celebrating Colours’ – 12 new colours matched with eight timeless hues. “Each colour conveys a deeper meaning, helping to create an environment that will enable people to thrive,” says Rana Khadra, Colour and Creative Manager at Jotun Middle East, India and Africa. For example, Serene Blue evokes the freedom of the sea.

Novacolor

Also emphasising serenity is Novacolor, which endorses a ‘joyful revolution’ in its new collection – to restore harmony and balance in social spaces. Novacolor has been an active and constant player in this global movement for several years, not only through its communication campaigns but also through its ongoing commitment to transforming production using biomass raw materials, and studying products that are not only sustainable but also functional – linked to well-being and awareness.

Wallpepper

No less innovative or sustainable are Wallpepper’s designs. The brand’s new H2O system is the result of careful technical research to bring artworks to areas that are in contact with running water or have high humidity levels. The technical fabrics, which are PVC-free, are also are breathable and water-resistant.

Technografica

Technografica features lush vegetation, wild animals, local plants and sea life from the Philippines, hand-drawn by local artist Feanne before being digitally printed. The graphics are customisable with a range of finishes, from waterproof wallpaper to soundproof options, as well as an ecological cellulose fibre version.

Read more features here.

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Piazza from From Lighting

Deep technological research, a poetic approach, rigorous aesthetics and keen attention to detail are also the key elements of From Lighting, a new independent lighting brand that offers high-quality products produced in Italy.

Piazza is a magnetic wall lamp that’s designed to move freely on the surface of a metal board, according to the user’s needs. The aluminium head can be rotated through 360 degrees and its intensity adjusted. Available in different colours and shapes, Piazza gives great sculptural impact to its architectural environment.

Halo Wall by Martín Azúa for Vibia

“Halo explores the limits between the light and the lamp’s diffuser until it becomes a unified whole,” says Martín Azúa of his wall light, which provides a series of minimalist light sculptures. The result is suggestive ambient lighting that floats over the wall while at the same time bathing it with light. The Halo Wall, meanwhile, is a light rod that is one metre long.

The material becomes transformed into an emerging light in a magical way. “With Halo, I wanted to bring light closer to people, so that it would accompany them. Although… behind this proximity there’s a complex technical project,” says Azúa.

Oop’s from Ingo Maurer

Oop’s by Ingo Maurer is a strip of paper pinned to the wall, whose light source is hidden in the lower end. It combines the spontaneous expression of the ready-made with a very appealing curved shape and a pleasant light that falls through paper.

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Skyla Version F from Illulian

Rugs by Illulian are characterised by the use of top-quality wool and silk and an extremely complex hand-crafted process: they can be made to measure for homes, hotels, museums, showrooms, restaurants and boats. Colourful and textured, the most exclusive line is the Platinum 120, while the Design collection features geometric elements that create an optical illusion, or tone-on-tone effects in soft relaxing shades. These are designed to have a three-dimensional decorative effect.

Nomadismi by Elena Caponi for Mohebban

(Photo: Novamobili)

Also based on a geometric format is the Nomadismi rug collection. Every rug is defined as “a landscape reconstructed with reclaimed pieces that lived another life somewhere else.” Stitching is an important feature, as is the decision to bring the past back to life in some way by reusing portions of old natural hemp fabrics. These have been dyed in new colours, joined together using woollen yarn and decorated with tassels to produce a new rug, ready for a new life.

Grace from Pappelina

Also made with passion, tradition and craftsmanship are Pappelina’s rugs. Its focus on developing new colours and patterns has elevated the classic Swedish plastic rug to a whole new level.

Narrow Stripe Icon from Kasthall

Long-forgotten yarns, leftover dyes and historical patterns inspired Kasthall Design Studio to create its new Colors In Between collection. “We were reminded of the design language that came out of the Bauhaus school, which celebrated its centenary last year, and have been inspired by their love of pattern. We have also drawn on the 1980s feel of the Memphis Group’s designs, not to mention Kasthall’s own Arkad pattern from that period,” says Lena Jiseborn, Design Director at Kasthall.

Planier Pinède by André Arbus for La Manufacture Cogolin

La Manufacture Cogolin’s new collaboration is also inspired by the past – In this instance with the French decorator André Arbus, considered the leader of the traditional revival movement during the 1930s. The result is five rug designs with geometric designs, emblematic of Arbus’ work, and surprising re-editions of lesser-known designs using cord patterns.

Read our April Floors, Walls + Surfaces issue online here.

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Sacco from Zanotta

The definitive ‘anti-chair’, Zanotta’s Sacco appeared in 1969 and was developed at a time when architects and designers began to reflect on the importance of ergonomics and the demand for a universal chair capable of adapting to all users. An innovation, a provocation, a revolution, Sacco was “a concept, not a shape”. Today, in our nomadic homes and hybrid work and living spaces, Sacco is just as modern as ever.

Doze by Anderssen & Voll for Muuto

Also iconic is the Doze lounge chair by Muuto, which arose from a desire to create a design referencing both the 1970s and Scandinavia. Designed by Anderssen & Voll, with slender legs in embedded steel for lightness, and a large back and soft seat, it perfectly encapsulates the ‘golden age’ of Danish design and can be augmented with the addition of the Doze ottoman.

Kew by Rodolfo Dordoni for Molteni&C

Rodolfo Dordoni’s Kew design for Molteni&C is a set of small round tables in which the presence of metal combined with other materials recalls the large metal Victorian greenhouses at the Royal Botanical Gardens in Kew, London. The apparently simple metal frame conceals small structural refinements such as the slightly inclined base that conceals the built-in feet. The central plinth, into which the top is inserted, is cone-shaped. The tabletop is thick and consists of two different materials.

Gau by Ibon Arrizabalaga & Silvia Ceñal for Treku

The Gau table, available in different sizes and finishes, is the work of designers Silvia Cenal and Ibon Arrizabalaga and is a simple yet elegant circular coffee table that suits most living areas.

Read more features here

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