SUPERDESIGN SHOW at SuperStudio
“Less Fair, More Museum” at Milan Design Week is not to be missed.
With a SuperStudio theme of Innovation & Tradition, this year’s SuperDesign Show celebrates contradictions. At the Superstudio Piu in the Central pavilion, white and black paths resemble city streets while reflecting on interdependence and community, a Yin and Yang philosophy also evoked by some exhibitors in the different areas.
Big Brands Build the Future
The exciting future in design as seen by major international forces, including LG Electronics and Dassault Systemes is showcased in this segment of the SuperDesign Show. Projects by the finalists for the seventh Lexus Design Award give a glimpse into what is yet to come.
LG electronics by Foster + Partner
Superhotel
With an international, yet distinctly Italian flair, this special project mixes specially-made handicraft and industrial products from a Who’s Who list of designers.
Innovative Materials and Smart Cities
In addition to three projects: Smart City, Materials Village and The Beautiful Side of Design, an event-exhibition, Smart City: People, Technology & Materials (March 13-14, 2019) will include workshops, conferences and debates.
A Pinnacle of Reflections by Matteo Thun & Partners
National and Transnational Pavilions
Intriguing special exhibitions from the Korea Craft & Design Foundation, Indonesian Contemporary Art and Design by Artura and Worth Partnership Project are not to be missed.
Contamination Between Art and Design
Thought-provoking exhibitions ranging from Normann Copenhagen’s professional furniture to intriguing Toys by Flavio Lucchini and the Modernism exhibition by the Ukrainian Prostir 86, provide additional inspiration.
Normann Copenhagen
Japan Loves Superstudio
INAX, the centennial Japanese sanitary brand reveals its new identity in it’s The Rituals of Water exhibition, among other important displays.
AND MUCH, MUCH MORE..
The Latest
Emirati Modernism by Lodge
Emirati founded and owned interior design studio Lodge completes two distinct majlises
A Story in Wood
Porada’s Ortensia was showcased at Salone del Mobile 2026, demonstrating the company’s expertise with wood
Design Debut – Naqsh Editions
We interview the founders of the collectible design house in an exclusive interview prior to their launch
The Next Phase of Growth
Luca Vigliero, XBD Collective’s new Executive Director shares exciting developments for the studio’s expansion
Highlights of Casa Decor 2026
We take you through the finest showcases at the exhibition in collaboration with the Spanish Institute for Foreign Trade (ICEX)
The Black Gold Museum
Art has the power to illuminate histories and tell human stories across time and geography. At the newly opened Black Gold Museum in Riyadh, Saudi Arabia, it does just that
An Integrated Approach
At DLR Group, collaboration across teams is key. We speak to Henrique Dias, Principal and Middle East Hospitality and Mixed-Use Director, and Vaida Buchrotaite, Principal and International Interior Design and Operations Director, on how the group shapes hospitality projects across the region
Motif Interiors completes Centrum Spaces’ Abu Dhabi coworking space
The UAE design-and-build studio delivers a Japanese-inspired coworking destination at Reem Mall, spanning 22,000 sq ft
An exploration of wood in Chattels&More’s latest collection
Chattels&More explores the timeless elegance of wood in its latest collection
Endless possibilities with the Laser Evo by iGuzzini
The brand's latest Laser Evo offers over a million design options.
Read Shaping Destinations in Design – Note from the editor
Read identity magazine's June 2026 edition on ISSUU or grab your copy
Gaggenau reveals the full range of the new Vario Cooling Expressive Series
The brand continues the evolution of the Vario cooling Expressive series with 11 new refrigeration models