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identity.ae
Launched in the summer of 2018, identity.ae is the digital arm of identity magazine, the Middle East’s leading magazine dedicated to contemporary design, architecture, interiors, lifestyle, and property.
From its headquarters in Dubai, the website will provide interesting and inspirational local and international news and features on all aspects of design from home interiors to industrial innovations and much more.
identity.ae is just one of the many id brand extensions that includes the annual identity Design Awards programme, as well as co-hosted design talks and events in collaboration with major design brands and book publishing.
identity magazine
A Motivate publication launched in 2002, identity has been an avid supporter and advocate for region’s growth via design initiatives and economic development as a global design destination.
Now in its 23rd year, identity magazine is the region’s preferred monthly niche publication. Professional, pioneering, professional and world-class, identity features unbiased and independent editorial content providing inspirational ideas and cutting-edge concepts from the design capitals of the world.
identity is an essential publication for architecture, interiors, design, and property professionals, as well as design-conscious consumers and students.
Over the coming months, more exciting new additions will be made to the id portfolio. Follow us on Instagram, LinkedIn, Facebook, and YouTube for more details.

The team
Obaid Humaid Al Tayer
Ian Fairservice
Anthony Milne
Aneesha Rai
Olga Petroff
Vibha Monteiro
Sharmine Khan
Joelle Albeaino
Firoz Kaladi
Jennifer Copley, Karine Monié, Max Tuttle, Laura Cherrie Beaney

Bang & Olufsen was founded in a farmhouse in Struer, Denmark, where Peter Bang and Svend Olufsen were united by a singular belief: that technology should be as beautiful as it is functional
Inspired by a Japanese ryokan, Studio Munge completes Canada’s first Nobu hotel
Set a stone’s throw away from Hyde Park, the Six Senses London has wellness at its heart
This home in Mumbai, India is an ode to Italian design
Five-star luxury property Lefay Resort & SPA Lago di Garda in Gargnano, Italy, features a renovation by Studio Apostoli and the Lefay Project Team blending contemporary luxury with natural materials
This villa in Jumeirah Bay by Delfina Design utilises natural materials to enhance its position as a beachfront home
The store was unveiled on 23 May, marking a significant milestone for the brand in the region.
Studio M. completes a residence that echoes the building’s refined architecture
These design-led hotels offer inspiration at every turn
LW Design completes a sensitive reimagining of the iconic Table Bay Hotel at the V&A Waterfront in Cape Town, South Africa
This new, refined lounge showcases spectacular Dubai skyline views with style
identity hosted a live panel in collaboration with IF Hub on creating intelligent and resilient design at their showroom