IF Hub Opens in Umm Suqeim

IF Hub has officially opened in Umm Suqeim, introducing a new era of design, craftsmanship, and creative collaboration to Dubai. Bringing together a curated selection of over 70 distinguished brands under one roof, IF Hub serves as a bridge between concept and creation — a place where architects, interior designers, and brands connect seamlessly to shape extraordinary spaces.

“The hub is designed for interaction — a place where meaningful connections happen naturally. Our aim is to support the design community and empower professionals,” said Fady Friberg, Co-Founder of IF Hub.

Spanning 6,000 square meters, IF Hub redefines the traditional showroom experience. Beyond its curated collections, it features a coffee shop dedicated to the design industry and a dedicated arena for events such as design breakfasts, workshops, and panel discussions — offering a setting where creativity, conversation, and collaboration come together. “Walking into IF Hub should feel like entering a creative ecosystem — immersive, inspiring, and deeply personal. Designers can explore tactile materials, experience curated setups, and discover exclusive collections that reflect timeless design,” added Friberg.

Creative Salansky

Myface

IF Hub’s portfolio includes some of the most renowned Italian brands such as Fantini, Tonino Lamborghini, Mariner, Reflex, Tonelli, IDL, Monography, and Pellizzoni, alongside niche collections like MyFace, Creative Salansky, and Atmosphera. It serves as a destination for bespoke interiors, architectural finishes, and design inspiration.

Visit IF Hub at Booth A13 at Downtown Design during Dubai Design Week.