fbpx
Close

Framed Allure

Architecture meets art at this stunning villa on the Palm Jumeirah

Crafted as a seamless dialogue between structure, space and setting, Framed Allure is nestled along the exclusive stretch of ‘Billionaire’s Row’ on Palm Jumeirah. This four-level, five-bedroom residence was designed in collaboration with Alpago Properties (a subsidiary of the Alpago Group) and architectural design firm Emre Arolat Architecture (EAA), with interiors by CK Architecture Interiors, and embodies a deep sensitivity to its surroundings. The geometry is striking yet restrained, balancing sculptural connection with refined detail. Open layouts and purposeful transitions between rooms encourage a gentle rhythm to everyday living – spaces feel fluid, never forced. True to its name, every angle, line and material choice is intentional, offering an immersive spatial experience where design meets tranquillity.

Alpago

At the Framed Allure villa, spaces are fluid, never forced

Inside, the interiors have been curated with a clear design philosophy: muted grandeur. “We’re not here to build for today, but to craft experiences that stand the test of time, redefining luxury for generations to come.” shares Murat Ayyildiz, Founder & Chairman of Alpago Group. Furnishings and fittings by renowned brands such as Minotti, Poliform, B&B Italia, Technogym and Axor are seamlessly integrated into the architecture, emphasising craftsmanship and comfort without unnecessary flourish. Tones remain neutral, textures layered, and the aesthetic remains unmistakably elegant.

Each en-suite bedroom extends beyond the conventional, featuring its own lounge or entertainment zone, allowing residents to host intimate gatherings or retreat into solitude, all framed by uninterrupted views of the sea. On the lower levels, art and curated design elements have been used to infuse warmth and light, ensuring every corner of the home resonates with the soul and emotion.

Beyond its visual poetry, Framed Allure is also functionally exceptional. Amenities are strategically embedded throughout, designed to enhance lifestyle with ultimate convenience – from a private cinema and golf simulator to a rooftop jacuzzi, an infinity pool and an air-conditioned basement parking built to accommodate a supercar collection.

Read more features here.

The Latest
Cosentino at Downtown Design Riyadh

Cosentino’s Moon Vignettes makes a comeback at Downtown Design Riyadh

Over 70% of the installation has been repurposed for this edition, showcasing the brand's dedication to circular economy.

id Library: Stillness

Norm Architects shares its uniquely Scandinavian view of Japanese aesthetics

Warmth, Texture and Colour

Collectus Studio infuses a distinct design aesthetic in each space at this residence in Dubai

A Soft Geometry

Newfo showcases a composed beauty

Earthen Architecture course

Preserving Earthen Architecture

We interview Amel Chabbi, Conservation Section Head, Department of Culture and Tourism - Abu Dhabi on the evolution of the International Course on Earthen Architecture Conservation (EAC) program and its learnings. 

identity panel at Salone del Mobile.Milano 2025 in collaboration with Casamia

Modularity Meets Hyperpersonalisation

An exclusive panel held in collaboration with Casamia at the Salone del Mobile.Milano 2025.

Web of Light

The modularity of Webb helps shed a new light on spaces

A Collector’s Dream Home

Designed by Liu Hong of Y&J Design, this six-story residence in Shanghai balances function, emotion and immersive experience

Celebrating Design Through Light

We take a closer look at the Tom Dixon and Articolo brands stocked at Huda Lighting

Elevating Saudi Arabia’s Design Scene

We interview Mette Degn-Christensen, Director of Downtown Design on the fair’s inaugural Riyadh edition

AATI Store in Jumeirah

Aati opens a new showroom in Jumeirah

With a new 800-square-metre location on Dubai’s Jumeirah Beach Road, Aati strengthens its position as the Middle East’s definitive destination for luxury interiors.

What’s New: The Linealight Collection

The new releases by the brand at Euroluce 2025 blend technology and aesthetics