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Read identity magazine's July/August 2024 edition on ISSUU or grab your copy
What does being bold mean to you?
In this issue, we journey across various disciplines, from interior design to architecture and various design practices that are bold not only in their final outputs, but through their inspirations and processes too. As you flip the pages, you will find different iterations of these ideas – like how Natalia Ortega from Spain is seeking Emirati materials to use in her practice, or how Gio Bressana brings ancient fresco techniques to modern living.

On our cover, we are thrilled to spotlight Rim Guirari and Thomas Castagnet, the founders of Mustard & Linen for this issue as they commemorate the 10th anniversary of their brand. The duo brings a perfect blend of bold and earthy to their projects; creating spaces that are as functional as they are aesthetically striking. We also celebrate the unveiling of their new headquarters on Saadiyat Island. This space not only exemplifies the brand’s design ethos but also sets a new benchmark for creative work environments.

In our interiors section, we delve into Onda, a unique ‘replenishment bar’ by Bone Studio, a luxurious Burj Khalifa penthouse by Etereo Design that plays with a variety of eclectic colours and textures, a coastal luxury penthouse by Abboud Malak of Studio M, and Eliza House by WALA, where black is truly, bold.

Our design focus this month is on walls, floors and surfaces. These elements are often the unsung heroes of design, providing the foundation and context for our living and working environments. We explore the latest brands, trends, materials and techniques that are transforming these essential aspects of interior design.

We are also excited to announce that in early August, we will be opening submissions for the identity Design Awards 2024. The criteria for the design awards will seek to reward design excellence, originality, sustainability and aesthetics in the MENA region. We look forward to receiving your entries!

From innovative workspaces and architectural marvels to inspiring interiors, let’s celebrate the transformative potential of design in all ways.
Read the July/August 2024 ‘Bold Design’ issue online here.
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The brand debuts its newest 'Signature Design' that explores light suspended in motion
A New Destination for Design and Collaboration in Dubai
Nodo Italia at Casamia brings poetry to life
The Edra Standard Outdoor sofa redefines outdoor living through design that feels, connects and endures
Technogym collaborates with Assouline to release a book that celebrates the brand’s 30-year contribution to the fitness industry
Five reasons why you need to visit the latest homegrown addition to the UAE’s interiors landscape
This year at Downtown Design 2025, ClayArk invites visitors to step into a world where design finds its rhythm in nature’s quiet harmony.
With the fair around the corner, here’s an exciting guide for the debuts and exhibits that you shouldn’t miss
The Oikos Synua door with its backlit onyx finish makes a great impression at this home in Kuwait.
Atlas Concorde launches Marvel T, a new interpretation of travertine in collaboration with HBA.
Read the magazine on issuu or grab it off newsstands now.