Zara raises the bar for tech-savvy, eco-friendly shopping
The gigantic flagship store in the Dubai Mall flagship store offers than current fashions.
Encompassing nearly 5,000 meters, Zara welcomes shoppers to experience its new location at the Dubai Mall. Echoing the essence of local fabrics and organic shapes and curves, the new location offers a seamlessly integrated shopping experience.
The store is equipped with the latest technology designed to optimize a customer’s experience, including self-check-out, automated collection points for online orders and a smart fitting-room management system to optimize efficiency. A dedicated area in the kids’ section serves as both a playroom and showroom with a screen built into the floor for interactive gaming. Selective lighting and curved screens add to the ambience while informing customers about Zara’s offerings.
More than merely another store, Zara was built according to stringent green standards. It delivers power and water savings of 20% to 40% respectively compared to conventional stores.
The Latest
What are the bathroom trends in 2025?
Villeroy & Boch and Ideal Standard unveil a fresh perspective on bathroom design for 2025
identity Design Awards 2025 is now open for submissions
Access our submissions link, criteria, deadlines, and checklist here.
A Sensory Escape
Soft pastels, natural materials and artistic craftmanship take centre stage at Villa Miraé
Things to Covet – Summer 2025
Here are the bold and statement pieces that caught our eye this month
A Ruin Turned Intimate Retreat
Tucked away in the Andalusian countryside near Gaucín, a small town located between Marbella and Gibraltar, Cortijo Genesis in Spain has recently been renovated by Victoria-Maria Geyer
A Parisian Touch
Interior designer Juliette Spencer of Atelier RO revives a storied pre-war apartment on Manhattan’s Upper East Side with an elegant fusion of New York structure and French soul.
A Local Connection with a ‘70s Twist
Designed by Barcelona-based studio El Equipo Creativo, the newly renovated Kimpton Los Monteros hotel in Marbella, Spain is deeply inspired by Marbella’s rich landscape and cultural heritage.
A bold exploration of culture, nature, and the future of work by Roar
Roar has recently designed a new office for a global consulting firm that boldly reimagines the UAE's landscapes and cultural heritage into a workplace
Dare to be Bold
“No one does colour quite like Caroline Stanbury,” shares Kate Instone, Founder and Creative Director of Blush International
Zaha Hadid Foundation launches scholars program
The Zaha Hadid Foundation partners with the American University of Beirut to support the next generation of architectural talent.
Zayed National Museum to open in December 2025
The Foster + Partners designed striking museum will honour the Founding Father of the United Arab Emirates, Sheikh Zayed bin Sultan Al Nahyan
Culture & Conversations
identity hosted a roundtable and workshop in honour of Emirati Women's Day in collaboration with Casamia