Copyright © 2025 Motivate Media Group. All rights reserved.
Located on King Salman Road, the 32,000m2 development will redefine leisure, dining and wellness in Saudi Arabia’s Eastern Province
Canada-based architectural firm Lemay has unveiled The Gold, a major new mixed-use destination in the city of Khobar that is designed to transform the luxury leisure and dining landscape in the Kingdom of Saudi Arabia. Situated on the prominent King Salman Road, the 32,000-square metre development will offer visitors a dynamic environment for shopping, entertainment, wellness and social connection.
Drawing inspiration from Khobar’s cultural heritage and vibrant identity, The Gold is designed as a contemporary hub that seamlessly blends architecture, nature and community. “The Gold will truly live up to its name,” says Amro El Chabti, Senior Partner for the Middle East at Lemay. “It seamlessly combines elegant aesthetics with a refined dining and entertainment experience, creating a vibrant destination that celebrates the culture of Khobar.”

At the heart of the development is a dramatic architectural feature: a golden, shimmering canopy that will serve both as a striking landmark and a passive cooling device in the desert climate. Underneath, visitors will find shaded walkways, lush greenery and water features that create a serene oasis atmosphere. The project also integrates sustainable design principles, including passive cooling technologies and hybrid outdoor climate systems (the first of their kind in the Eastern Province), to ensure year-round comfort in outdoor areas.
Internally, the development is planned for a seamless user experience, with fluid transitions between spaces. A strong focus on wellbeing and culture includes a women-only wellness centre, public plazas designed for local programming, and facilities for active recreation. The entertainment offerings will include six advanced cinemas, including one open-air cinema, and a modern bowling centre. Dining spaces will cater to a range of preferences, reinforcing The Gold’s role as a luxury meeting point for Khobar’s diverse population.
Expected to become a new focal point for the city, The Gold combines design innovation with local identity, setting the stage for the next generation of urban leisure developments in the region.
Here are the latest launches for the bathroom that have caught our eye this year
La Perla redefines seaside living with hand-crafted interiors and timeless architecture
Here are some stunning, locally designed products that have caught our eye
Designed by Dutch architects Mecanoo, this new museum’s design echoes natural rock formations
The showroom reopens as a refined, contemporary destination celebrating Italian craftsmanship, innovation, and timeless design.
This book reclaims the narrative of women in interior design
Mihir Sanganee, Chief Strategy Officer and Co-Founder at Designsmith shares the journey behind shaping the interior fitout of this regenerative design project
Where heritage meets modern design.
Taking place at the Bassam Freiha Art Foundation until 25 January 2026, this landmark exhibition features Nja Mahdaoui, one of the most influential figures in Arab modern art
This home, designed by Blush International at the Atlantis The Royal Residences, perfectly balances practicality and beauty
Heritage aesthetics redefined through scale, texture, and vision.
The identity team were actively involved in Dubai Design Week and Downtown Design, capturing collaborations and taking part in key dialogues with the industry. Here’s an overview.