From January 18-22, design devotees descended on Paris for the home decor, furnishings, and lifestyle trade show Maison&Objet. Held at the Parc des Expositions de Villepinte, just outside the city, this semi-annual event marked its 30th anniversary with a notable surge in attendance, drawing in 70,000 visitors from around the world. Under the theme “Tech Eden”, this year’s exhibition radiated with an aura of dreamy optimism, blending elements of biophilia, technology, and well-being.
Noteworthy French designers like Pierre Yovanich, Fleur Delesalle, and Pierre August Rose captivated attendees with their innovative creations, featuring curvaceous, bubble-like forms adorning sofas and chairs, which have since become global trends. This is very much in line with the 2024 trends – mixing maximalist and minimalist design approaches – offering a captivating glimpse into the diverse trends shaping the year ahead.
“Alchemy”, an immersive and unprecedented installation by Baccarat was present at the fair. This crystal Maison, recognised worldwide as a flagship for French craftsmanship, took advantage of its return to celebrate its 260th anniversary at the exhibition. On the other side, a unique scenography was installed by Maison&Objet’s 2024 Designer of the Year, Mathieu Lehanneur. The designer of the Olympic flame also unveiled exclusively for Maison&Objet his visionary and dreamlike installation “Outonomy” in an iconic yellow monochrome. Alongside these prominent names, Maison&Objet also worked in further promoting talent via various programmes such as Rising Talent Awards, Future On Stage and more.
Creative strategy agency Peclers Paris staged ‘INSPIRE ME!’, an immersive and multisensory installation to embody the TECH EDEN theme. REV Architecture studio designed the showcase for the Hospitality Lab space, a tangible, inspired, and bold embodiment of the hybridization of hospitality spaces, creating a bridge between hotel lobbies and luxury flagships. “Since my arrival ten months ago, we have paid particular attention, with all the teams, to listening to our clients, both exhibitors and visitors, to find solutions adapted to everyone’s needs,” said Mélanie Leroy, Managing Director of Maison&Objet. “Our efforts have focused on the ‘premiumisation’ of the offer, incorporating a significant amount of newness, on inspiration through the enhancement of promising markets and unprecedented stagings, and on offering useful and applicable solutions to support them in their projects. The initial positive results encourage us to continue in this direction!
As an international benchmark exhibition for 30 years, now, more than ever, we anchor ourselves in the future with the ultimate mission of being the amplifier of creativity and business for professionals worldwide in decor, design, and lifestyle. Making desirability resonate with business, that’s Maison&Objet!”
Maison&Objet will be back from September 5-9, 2024, to continue celebrating its 30th anniversary.
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