Copyright © 2025 Motivate Media Group. All rights reserved.
Free-spirited and creative, The Home Hotel in Zurich injects a sense of whimsy into a former paper factory
Eccentric, free-spirited and unapologetically creative – these qualities defined the avant-garde Dada movement of the 20th century that now embody the essence of The Home Hotel Zürich. Recently opened in a reimagined 19th-century paper factory alongside the Sihl River, this unique property captures the whimsical and experimental spirit of its historic predecessors while creating a vibrant hub for today’s cultural scene. The Home Hotel Zürich pays homage to the rebellious legacy of Dadaism, born in Zurich during World War I when artists like Marcel Duchamp, Francis Picabia and Hugo Ball rejected traditional aesthetics in favour of satirical and nonsensical creations. The hotel’s design, spearheaded by Erik Nissen Johansen of Stylt Trampoli, has transformed the historic structure into a contemporary masterpiece, blending industrial elements with playful, unexpected details. Towering concrete columns, glass-brick accents and lush greenery honour the building’s past, while bespoke furniture, bold colour palettes and layered materials evoke joy and intrigue.
Bespoke furniture, bold colour palettes and layered materials evoke joy and intrigue
The hotel’s 132 guestrooms, including suites and extended-stay options, continue this narrative with earthy tones, warm walnut accents and bespoke touches including playful wallpapers that create optical illusions. Even the bathrooms are infused with creativity, featuring premium amenities in custom Dada-inspired bottles. Beyond its striking interiors, The Home Hotel Zürich invites guests to immerse themselves in a multifaceted cultural experience. The Loulou French Grill & Raw Bar Zürich elevates dining with a menu that marries French tradition and global influences while emphasising local ingredients. Meanwhile, the Home Bar & Lounge serves as a social nexus with classic cocktails, creative drinks and an eclectic atmosphere.
Blurring the lines between art, culture and hospitality, The Home Hotel Zürich is a sanctuary for the modern-day Dadaist – a space where history inspires, creativity thrives and every moment surprises.
Read more features here.
Designed by TAEP/AAP, this home in Abdullah Al-Salem, Kuwait emerges as a refined architectural response to its surroundings
Agata Kurzela Studio completes an F1 lounge that blends Emirati hospitality and contemporary design, set against the high-octane drama of Formula 1 in Abu Dhabi
Saccal Design House completes two distinct wellness projects in Kuwait
MERISE unveils Its first flagship showroom at Index Tower DIFC with an exclusive launch event
The Al Fanar School designed by Emkaan in Nad Al Sheba, Dubai subconsciously teaches lessons in adaptability
We interview Karine Obegi, CEO of OBEGI Home, about the brand’s early beginnings, its evolution into a regional design authority, and what lies ahead
Read identity magazine's June 2025 edition on ISSUU or grab your copy at the newsstands.
The brand releases an ecosystem of surfaces, furniture, and design objects that includes an exclusive collection by Piero Lissoni.
This contemporary duplex with glowing accents brings a touch of Paris elegance to one of China’s booming cities
High-performance wellness meets seamless integration of advanced technology, sustainability, and timeless style.
Here are the latest releases that we spotted at Milan Design Week