Copyright © 2025 Motivate Media Group. All rights reserved.
Iconic New York building will feature 375 private residences, including The Towers.
A global icon, the Waldorf Astoria New York occupies a full city block between Park Avenue and Lexington Avenue, East 49th Street and East 50th Street, in Midtown Manhattan. The largest and tallest building in the world when it opened in 1931, the Waldorf Astoria is today surrounded by world-class architecture, landmarks, museums and parks.

Exterior
The building is being fully restored into a collection of 375 private condominium residences positioned above a 375-key hotel. The main architect on the project, Skidmore, Owings & Merrill (SOM), is perhaps best known in the Middle East as the firm that designed Burj Khalifa, the world’s tallest building.
The development of the property will offer, for the first time, the chance to own a home at one of the most celebrated addresses in the world, with best-in-class amenities and services emblematic of the legendary Waldorf Astoria. Sales are set to launch in Q1 2020.

Entrance
As New York City’s largest private interior landmark, the restoration of Waldorf Astoria New York will see a number of key heritage spaces returned to the original 1931 design. Many legendary artefacts will be returning to the property, including a piano which once belonged to Cole Porter, and the 1893 World’s Fair Clock.

Residential lobby
This home in Dubai Hills Estate balances sculptural minimalism with everyday ease
We caught up with Karine Obegi, CEO of OBEGI Home and Mauro Nastri, Global Export Manager of Italian brand Porada, at their collaborative stand in Downtown Design.
During Downtown Design, we interviewed the team at Huda Lighting in addition to designers Tom Dixon and Lee Broom.
The fair will run its second edition at JAX District
We discussed the concept of 'Sustainable Futures' with Inge Moore of Muza Lab and Rakan Jandali at KCA International.
During Dubai Design Week 2025, identity held a panel at the Ideal Standard x Villeroy & Boch showroom in City Walk, on shaping experiences for hospitality.
Here’s how you can bring both sophistication and style to every room
Messara Living and Vincent Sheppard Unveil “Outdoor at Its Best 2026”
A modernist landmark is reimagined as a global stage for collectible design, contemporary art, and cultural dialogue.
Presenting the winners of 2025 identity Design Awards.
Here are the winners of the identity design awards 2025
Set along the bend of a quiet river and sheltered within a mature, tree-lined enclave of Toronto, this riverside residence offers a dialogue between structure and softness, restraint and warmth