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Read identity's September 2023 issue on ISSUU or grab your copy
It is my immense pleasure to be writing the editor’s letter for identity design magazine at such a pivotal time for the publication. identity magazine has long been a mirror to the A+D industry, showcasing the brilliance of regional design while also fostering dialogue around the dynamic factors shaping our built environment. I am excited to be the next in line to take up the mantle of maintaining its legacy while propelling us forward into new realms of discovery. As I settled into my new role (the chair is still being adjusted to my liking), one of the key points I was made aware of was that the publication will mark 21 years in the industry in November. At such a crucial point in the publication’s journey, it seemed fit to craft an edition that explored the factors behind the boom of the regional A+D industry.
In the heart of the MENA region, a design renaissance is essentially underway – an extraordinary transformation has been taking place, especially in the UAE and Saudi Arabia, with massive projects being announced every minute. Known for its rapid urbanisation, the region’s ambitious infrastructure projects, and increasing emphasis on cultural development, has led to massive changes in the way architectural and design is viewed. It has also led to an influx of global talent which has further created an environment for new ideas and exploration. In this ‘Power Issue’, we talked to some of the design firms that are behind a number of the biggest projects on the region, to know more about the boom that we see while also analysing the opportunities and challenges relating to the same.
It clearly is an exciting time for me here at the office amidst the planning and the finalising of the judging panel for the identity Design Awards 2023. While we are compiling an expert panel of judges, you can be part of the event by nominating your projects via our awards portal. It’s easy to do so and you can nominate multiple projects, as long as those are completed within the time period of 1 August 2022 to 1 August 2023. This year we have introduced a new category to the list to pay tribute to the youth of the region. The Emerging Designer Award is given those who are below 30 years of age and have worked or been a significant part of their company’s projects. If that’s you or someone you know, please do enter – we are keen to see what the industry has been up to in the last year! The deadline for all submissions is 6 October 2023, so be sure to mark your calendars and enter your nominations on time.
I am thrilled to embark on this journey with you, chairing the editorial of identity and delving into the captivating world where innovation, creativity and functionality converge. Here is to the September edition of the magazine…
Read the September 2023 ‘The Power Issue’ issue online here.
Mohamad Chehab, the general manager of Trend Group Middle East talks about the group's involvement in the Red Sea Projects
APE Grupo brings Spanish expertise to the Middle East with a flagship showroom designed for visionaries
Influenced by Art Deco design, Supreme by TREDEX now features a striking Matt Bourbon finish
Our cover features Gaggenau, a brand that embodies design for the truly discerning.
Sarita Handa and Kristina Zanic Consultants announce the launch of DEEBAJ, a special-edition textile collection that reinterprets the rich cultural heritage of Saudi Arabia through the artistry of Indian craftsmanship.
Inspired by the philosophy of GABA tea, fermented without air or light, Studio Meshary AlNassar translated this concept into an interior that is hidden, intimate, and layered with sensory detail.
ClayArk opens an expanded showroom showcasing their expansion into sanitary ware
California sunshine and French country charm meet in this 510-square metre house with a dream pool cabana and peaceful garden
Nature-inspired meets future-ready for these sustainable pieces
In the heart of Cairo, an old lecture hall at Ain Shams University turns into a theatre
In Dubai’s ever-evolving real estate landscape, this approach has earned Vedra a reputation for integrity and attention to detail
Designsmith is bringing two award-winning residences to life by ISTO