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Read identity magazine's November 2024 edition on ISSUU or grab your copy
With Dubai Design Week just around the corner, we’re excited to witness the convergence of diverse creative worlds into a single dynamic platform filled with innovation and inspiration. Join us at Downtown Design, where identity will spark engaging conversations, interview design luminaries, and explore promising collaborations. This issue also includes an exclusive insider’s guide to Downtown Design, so stay tuned to our website and social channels for ongoing coverage.

Our cover features the renowned Italian furniture brand Porro, which is gearing up to mark its 100th anniversary next year. The brand is one of the recent additions this year to Casamia’s growing brand portfolio which now carries over 200 brands. The company continues to support the region’s growing skylines through branded development partnerships with brands such as Versace Ceramics.

Cultural immersion takes centre stage in our global outlook, with features on Neri&Hu’s striking design for the New Bund 31 Performing Arts Center in Shanghai and the serene Maana Homes in Kyoto.

Our design focus turns to bathroom innovation, where we explore the brands leading the charge in sustainability, design, and cutting-edge aesthetics.

We also shine a spotlight on the extraordinary talents and projects that we will be celebrating on the 15th of November during the identity Design Awards.
Read the November issue on ‘Regional Excellence’ online.
Support our publication by purchasing a subscription.
The brand will showcase its novelties at the purity showroom in Dubai
Fady Friberg has created a space that unites more than 70 brands under one roof, fostering community connection while delivering an experience unlike any other
Read the December issue now.
The unveils new sections and global collaborations under new Director Dunja Gottweis.
A vibrant tribute to Emirati creativity.
We caught up with Karine Obegi, CEO of OBEGI Home and Mauro Nastri, Global Export Manager of Italian brand Porada, at their collaborative stand in Downtown Design.
This home in Dubai Hills Estate balances sculptural minimalism with everyday ease
During Downtown Design, we interviewed the team at Huda Lighting in addition to designers Tom Dixon and Lee Broom.
The fair will run its second edition at JAX District
We discussed the concept of 'Sustainable Futures' with Inge Moore of Muza Lab and Rakan Jandali at KCA International.
During Dubai Design Week 2025, identity held a panel at the Ideal Standard x Villeroy & Boch showroom in City Walk, on shaping experiences for hospitality.
Here’s how you can bring both sophistication and style to every room