Read ‘Bold Design’ – Note from the editor – July/August 2025
Read identity magazine's July/August 2025 edition on ISSUU or grab your copy at the newsstands.
Summer is here and with it arrives free-spirited boldness that runs through every page of this issue. From vibrant interiors punctuated with colour to curated summer escapes for the design lover, we bring together stories from Spain to China, offering something for every contemporary design sensibility.
We also take you inside some remarkable homes from the region and beyond, from a penthouse with remarkable views to a London home designed for art lovers and we explore what it would be like to be aboard the world’s largest residential yacht.
Our cover story in collaboration with Casamia is one that reflects a love for design and enduring human connection. We shed light on the long-standing partnership between Casamia and Gessi – a story that began with a shared design ethos and blossomed into a lasting friendship between two visionaries: Kader Mithani and Gian Luca Gessi. It’s a powerful reminder that when friendship and vision align, beautiful things can happen.
We’re excited to announce that we will be opening submissions for the much-awaited identity Design Awards by early August. The criteria for the design awards will seek to reward design excellence, originality, and aesthetics in the MENA region. We look forward to receiving your entries!
The Latest
Geared for Growth
ClayArk opens an expanded showroom showcasing their expansion into sanitary ware
Holiday Vibes at Home
California sunshine and French country charm meet in this 510-square metre house with a dream pool cabana and peaceful garden
Things to Covet
Nature-inspired meets future-ready for these sustainable pieces
A New Life
In the heart of Cairo, an old lecture hall at Ain Shams University turns into a theatre
The Quiet Art of Project Management
In Dubai’s ever-evolving real estate landscape, this approach has earned Vedra a reputation for integrity and attention to detail
Award-Winning Residences in Dubai: When Vision Meets Flawless Delivery
Designsmith is bringing two award-winning residences to life by ISTO
OFIS Brings the Iconic HÅG Capisco Chair to the UAE
In an exclusive collaboration with Flokk, the brand continues to raise the bar for healthy and sustainable workplace design
An Avant Garde Residence
The V Penthouse by Badie Architects is a bold exploration of materiality and spatial harmony
Kohler Celebrated Transformative Designs at INDEX Saudi Arabia 2025
Transformative design experiences were highlighted through curated collections from Kohler, KALLISTA, and Kohler x Studio McGee along with panel discussions on wellness, design, and sustainability.
Serenity and Soul
Blending Aman’s signature serenity with the cultural soul of Saudi Arabia, Amansamar emerges as a bold new destination for design-led living and hospitality
Quiet Luxury
The Bernhardt brand brings understated elegance and enduring craftsmanship through Interiors in the UAE
Transform Your Living Space
Renowned designer Antonio Citterio introduces a new paradigm in contemporary seating through the Loungescape sofa