Dream-worthy new products to invigorate design doldrums
Fabrics, flowers and fantastic handcrafted objects create visions to wake up your space.
As the holiday mood sets in and the temperatures soar in the Gulf, there’s no better time than now to time to think about lazy summer days in much cooler climes.
Inspired by some of the many new products launched at Salone del Mobile and Maison et Objet, this compilation has been curated to put you in the mood for summer and to inspire creations for our end-of-year months…
The Latest
How Eywa’s design execution is both challenging and exceptional
Mihir Sanganee, Chief Strategy Officer and Co-Founder at Designsmith shares the journey behind shaping the interior fitout of this regenerative design project
Design Take: MEI by 4SPACE
Where heritage meets modern design.
The Choreographer of Letters
Taking place at the Bassam Freiha Art Foundation until 25 January 2026, this landmark exhibition features Nja Mahdaoui, one of the most influential figures in Arab modern art
A Home Away from Home
This home, designed by Blush International at the Atlantis The Royal Residences, perfectly balances practicality and beauty
Design Take: China Tang Dubai
Heritage aesthetics redefined through scale, texture, and vision.
Dubai Design Week: A Retrospective
The identity team were actively involved in Dubai Design Week and Downtown Design, capturing collaborations and taking part in key dialogues with the industry. Here’s an overview.
Highlights of Cairo Design Week 2025
Art, architecture, and culture shaped up this year's Cairo Design Week.
A Modern Haven
Sophie Paterson Interiors brings a refined, contemporary sensibility to a family home in Oman, blending soft luxury with subtle nods to local heritage
Past Reveals Future
Maison&Objet Paris returns from 15 to 19 January 2026 under the banner of excellence and savoir-faire
Sensory Design
Designed by Wangan Studio, this avant-garde space, dedicated to care, feels like a contemporary art gallery
Winner’s Panel with IF Hub
identity gathered for a conversation on 'The Art of Design - Curation and Storytelling'.
Building Spaces That Endure
identity hosted a panel in collaboration with GROHE.