Celebrate 75 years of Swedish design
IKEA launched their new catalogue at Marsa Plaza, Dubai Festival City.
The new IKEA catalogue – now in its 75th year – is now in the UAE. This year, the catalogue was launched at Marsa Plaza – Dubai Festival City’s Residential Apartments to celebrate the many different needs that people have in their lives. This corresponds to the overall theme of the catalogue, for which seven homes have been created to tell stories of different lives.
Through research presented in their ‘Life at Home’ report about people’s needs and dreams for their homes around the world, having ‘too much stuff’ is the single biggest cause of stress in the home. Globally, 27% of people think that society puts pressure on them to live minimally, and 49% of people say that the main cause of their domestic arguments is clutter – and in many homes, there is a battle of clutter versus minimalism.
As they celebrate 75 years, the new catalogue also includes a diverse range of furnishings and fittings for the home which reflect its Swedish heritage and other cultural influences from around the globe. True to its ethos, the 2019 edition is also full of features and content that not only offers design inspiration, but promotes the idea living sustainably.
The Latest
The Edge of Calm
This home in Dubai Hills Estate balances sculptural minimalism with everyday ease
In conversation with Karine Obegi and Mauro Nastri
We caught up with Karine Obegi, CEO of OBEGI Home and Mauro Nastri, Global Export Manager of Italian brand Porada, at their collaborative stand in Downtown Design.
An interview with Huda Lighting at Downtown Design
During Downtown Design, we interviewed the team at Huda Lighting in addition to designers Tom Dixon and Lee Broom.
Downtown Design Returns to Riyadh in 2026
The fair will run its second edition at JAX District
Design Dialogues with KOHLER
We discussed the concept of 'Sustainable Futures' with Inge Moore of Muza Lab and Rakan Jandali at KCA International.
Design Dialogues with Ideal Standard x Villeroy & Boch
During Dubai Design Week 2025, identity held a panel at the Ideal Standard x Villeroy & Boch showroom in City Walk, on shaping experiences for hospitality.
A Touch of Luxury
Here’s how you can bring both sophistication and style to every room
Outdoor Living, Redefined
Messara Living and Vincent Sheppard Unveil “Outdoor at Its Best 2026”
NOMAD Opens Its Doors in Abu Dhabi’s Iconic Terminal 1
A modernist landmark is reimagined as a global stage for collectible design, contemporary art, and cultural dialogue.
In photos: Winners at the identity Design Awards 2025
Presenting the winners of 2025 identity Design Awards.
Identity Design Awards 2025 – Winner’s List
Here are the winners of the identity design awards 2025
Hogg’s Hollow
Set along the bend of a quiet river and sheltered within a mature, tree-lined enclave of Toronto, this riverside residence offers a dialogue between structure and softness, restraint and warmth