Close

Brunello Cucinelli’s Lifestyle collection evokes rustic elegance

The collection offers simple and refined items for the home, from kitchenware to décor pieces

Set against the backdrop of Matera’s picturesque landscape, it is most fitting that Brunello Cucinelli uses the southern Italian city as the backdrop of his Spring-Summer 2021 Lifestyle Collection. Cucinelli is revered for setting craftsmanship at the soul of his work and, with strong ties to heritage and heirlooms, the cave city’s artisanal culture sets the scene for a lifestyle collection that pays homage to the ways in which humans interact with nature. The theme sweeps across the rustic yet elegant objects and textiles, offering simple and refined items for use at home, from kitchenware and décor pieces to soft furnishings and linens.

The dining table, which plays a central role in every home, is naturally at the heart of the collection, which blends handcrafted techniques with a contemporary aesthetic across its dining table and kitchen accessories, as well as in its skilful ceramic creations. The items intentionally embrace their rustic quality and uneven colours, adding an authentic touch and a warmth that often contributes so much to the comfort of a home. The dining and kitchenware range from Murano glasses and pitchers to distinct accessories and flatware rendered in refined materials, resulting in the sophisticated simplicity that’s often associated with the Cucinelli brand.

Authentic, simple values is another key inspiration for the collection, which now includes a gardening section, conceived to foster harmony with ourselves and with nature. The selection of objects expresses the importance of well-being and the understanding that by taking care of nature and the land we also take care of ourselves. Plant care accessories, for example, combine the warmth of Italian walnut wood with leather and steel.

This natural palette is also found in the home décor items, where contrasting colours and fringed inserts add a touch of sophistication to the lightweight shapes of the throws and blankets, while the pillows combine soothing colours and natural patterns. Inspired by the yarns of knitwear, the throws and blankets of the Lifestyle line enhance the sensations of natural cashmere and silk fibres, adding refinement to the overall collection.

The Studio line follows suit, combining skilful manufacturing with precision techniques that are similar to those used in jewellery-making. From the natural walnut wood used for detailing to the delicate marble-effect steel and Krion used as decorative elements, the Studio line aims to add style to any living space.

And with many people still working from home, the accessories for the office and the desk enrich the Lifestyle collection while taking into consideration the living habits of today.

Read more: david/nicolas’ blends decoration and function for new Pierre Frey furniture collection

The Latest

Design Take: Inside the Royal Suite at Jumeirah Al Naseem

With sweeping views of the ocean and Burj Al Arab, this two bedroom royal suite offers a lush stay.

Elevated Living

Designed by La Bottega Interiors, this penthouse at the Delano Dubai echoes soft minimalism

Quiet Luxury

Studio SuCo transforms a villa in Dubailand into a refined home

Contrasting Textures

Located in Al Barari and designed by BONE Studio, this home provides both openness and intimacy through the unique use of materials

Stillness, Form and Function

Yasmin Farahmandy of Y Design Interior has designed a home for a creative from the film industry

From Private to Public

How ELE Interior is reshaping hospitality and commercial spaces around the world – while staying unmistakably itself

A collaborative design journey

A Life By Design (ALBD) Group and Condor Developers have collaborated on some standout spaces in Dubai

Ahmed Bukhash podcast

New Episode: In Design With: Ahmed Bukhash

Watch the latest episode on In Design With.

Highlights of the Biennale Architettura 2025

We shine a light on the pavilions from the Arab world at the Venice Architecture Biennale, on display until Sunday 23 November 2025

Read ‘Bold Design’ – Note from the editor – July/August 2025

Read identity magazine's July/August 2025 edition on ISSUU or grab your copy at the newsstands.

Things to Covet

Elevate your spaces with a pop of colour through these unique pieces

Designing Spaces with Purpose and Passion

We interview Andrea Savage from A Life By Design – Living & Branding on creating aesthetically beautiful and deeply functional spaces