The id Design Awards 2018 shortlist: Office – Boutique

The project brief for the Private Office – TAWS Printing FZ was straightforward: create an innovative and stylish design that incorporated industrial elements and would reflect the historical identity of the company and corporate brand.

The office was handed over as shell and core and XBD Collective was asked to create a waiting area, two executive offices, conference room, small meeting room near the coffee bar and a work area that could accommodate up to 10-12 staff. members.

It was important that the client  would be able to showcase the work and image of the brand, whilst leading clients down to the conference room and executive offices. The solution: display cabinets, shelving units and light boxes for the use of back-lit graphics and to display corporate products.

The Kape, Dubai Design District

SUPERFUTUREDESIGN*

Created for the contemporary woman, The Kape is a courageous new brand offering their contemporary vision of modest women’s fashion, with a new spin on garments, specifically the traditional Abaya. Needless to say, the message and name of the brand is taking the region by storm, and they needed an impactful interior design at their showroom in Dubai Design District.

Hanadi al Hawi, the dynamic woman behind the new brand approached SUPERFUTUREDESIGN* with a proposition. She asked the architects to highlight the brand’s disruptive attitude. The design concept emerged after many meetings with the client, we helped her clarify the vision she has for the brand’s image and created a space that’s just as intellectually rigorous with its moods, perspectives, color palettes, and textures.

View the complete list of this year’s shortlisted projects here.