Close

Motivate Media Group’s US$1 Million SME Support initiative open to design industry

Design and architecture firms can now apply for a grant to support their businesses

Motivate Media Group is offering US$1 Million to support UAE SMEs as a response to the current challenges posed by the COVID-19 pandemic.

As identity‘s parent company, the grant is open to small and medium-sized design and architecture companies who are looking for free marketing and advertising support.

The initiative is part of Dubai’s Department of Economic Development (DED), launched in the run-up to the UAE’s 50th Anniversary, to provide US$1 Million in free advertising and marketing support to homegrown UAE SMEs.

Motivate Media Group’s overall budget is set up in partnership with Sharjah Entrepreneurship Center (Sheraa).

The Dubai based, leading multi-platform content producer, understands the challenges the current pandemic poses for small and medium enterprises and will provide up to $50,000 of free advertising each to 20 UAE SMEs in order to help strengthen their businesses and see them prosper into 2021 – a major milestone for the UAE.

The chosen SMEs will have access to print, digital, marketing and editorial support, from Motivate brands such as Gulf Business, What’s On, Emirates Woman and Identity. Motivate will guide SMEs on best practices, helping them target relevant audiences to ensure that campaigns deliver optimal results.

Ian Fairservice, managing partner of Motivate Media Group, said: “We are celebrating the UAE’s success by helping others achieve their business goals. This is an incredibly hard time for all businesses, especially SMEs, and we have one of the largest media portfolios to help businesses across the UAE.”

The DED-approved programme allows businesses to nominate themselves for consideration.

Motivate Media Group are appointing an expert panel who are looking for companies with potential to not just survive during this difficult period but with a plan to thrive in 2021 and beyond. The SMEs must convince the panel that they will benefit from the significant marketing support and show how their business will continue to grow and contribute to the UAE.

Applications are open to all homegrown UAE businesses, the selected SMEs will have access to up to US$50,000 each in free advertising and comprehensive advice on how to deliver an engaging, multi-media marketing campaign.

Visit MotivateMedia.com/SMERevival for more information. 

 

 

 

The Latest
Vedra

The Quiet Art of Project Management

In Dubai’s ever-evolving real estate landscape, this approach has earned Vedra a reputation for integrity and attention to detail

Dragonfly by ISTO, executed by Designsmith

Award-Winning Residences in Dubai: When Vision Meets Flawless Delivery

Designsmith is bringing two award-winning residences to life by ISTO

OFIS Brings the Iconic HÅG Capisco Chair to the UAE

In an exclusive collaboration with Flokk, the brand continues to raise the bar for healthy and sustainable workplace design

An Avant Garde Residence

The V Penthouse by Badie Architects is a bold exploration of materiality and spatial harmony

Kohler Celebrated Transformative Designs at INDEX Saudi Arabia 2025

Transformative design experiences were highlighted through curated collections from Kohler, KALLISTA, and Kohler x Studio McGee along with panel discussions on wellness, design, and sustainability.

Serenity and Soul

Blending Aman’s signature serenity with the cultural soul of Saudi Arabia, Amansamar emerges as a bold new destination for design-led living and hospitality

Quiet Luxury

The Bernhardt brand brings understated elegance and enduring craftsmanship through Interiors in the UAE

Transform Your Living Space

Renowned designer Antonio Citterio introduces a new paradigm in contemporary seating through the Loungescape sofa

Inside Hobb

We speak with the founder of Hobb, Haifa Malhas, about building a bookstore and a community centred around love for design

Revealed: The venue and date for the identity Design Awards 2025

Save the date for the much awaited gala night.

Crate & Barrel x Jake Arnold The Hartford 90 Wood Outdoor Sofa by Jake Arnold

Conscious design, textural sophistication, and seasonal comfort: What Crate & Barrel and CB2 bring to the GCC with New Stores and Collection

With fresh openings in Abu Dhabi and Riyadh, Crate & Barrel and CB2 unveil Fall/Winter collections that blends tactile design, sustainability, and exclusive collaborations, bringing global style closer to regional homes.

Surface Appeal

Global surfaces leader Cosentino launches four new quartzite options in the Sensa range