id50 2025 – Nada Debs
Meet Nada Debs, one of the top product designers in the MENA region and what she is looking forward to this year.
Can you let us know about the latest exciting projects that you are working on?
We are looking forward to the opening of our new space in Alserkal this spring.
Please mention some of the latest products/collaborations you’d like to highlight.
We have a new furniture collection called the Bulbous collection, focusing on the carving technique. And a few collaborations which we cannot announce yet!
Can you talk about a type of project that you would like to take on in 2025 that would interest you and your team to pursue (dream project that you would like to manifest)?
We would love to design a boutique hotel.
How would you describe your design philosophy?
At its core, we are about duality—an interplay between contrasting worlds. This duality is not a tension but a dialogue: a conversation between heritage and innovation, East and West, craft and technology—creating a design language that is both timeless and contemporary. We like to bridge the 2 worlds as a source of connection and meaning.
As this is the power issue, what empowers you and your team?
Our connection to our craftsmen is the source of our energy.
The Latest
A Surreal Tribute
“Water, salt and olive oil. That’s what it takes to survive,” says designer Philippe Starck, who created the new La Almazara olive oil museum outside Ronda, Spain
Big and Quiet
The new Dyson Purifier Big+Quiet Formaldehyde BP03 is perfect for open-plan spaces
Bridging the Past, Present and Future
Ignacio Gomez, Global Design Principal at Aedas reflects on the firm’s two decades in the Middle East
At Home with: Ahmed A. Sultan
Step into Ahmed A. Sultan’s contemporary retreat shaped by space, light, and emotion
Sharjah Architecture Triennial 2026 – Curators Announced
Sharjah Architecture Triennial (SAT) announces Vyjayanthi Rao as curator of its third edition (SAT03), joined by Tau Tavengwa as associate curator.
Framed Allure
Architecture meets art at this stunning villa on the Palm Jumeirah
Highlights from Salone del Mobile.Milano 2025
Here’s a recap of the new and notable novelties and exhibits at Salone del Mobile.Milano and Fuorisalone
An insider’s guide to Downtown Design Riyadh
Here’s what to look out for at the Kingdom’s first fair for original and high-quality contemporary design, running from 20 to 23 May 2025
Maison&Objet hosts Women&Design Dinner in Dubai
The dinner was the first of its kind in the Middle East that connected female industry professionals
Wander and Wonder
Inside the Foster + Partners designed Kingdom of Saudi Arabia pavilion at Expo2025 Osaka
New Roots for Efie Gallery
Efie Gallery relocates to Alserkal Avenue and hosts the Middle Eastern debut of María Magdalena Campos-Pon’s solo exhibition
Read ‘Innovation in Design’ – Note from the editor – May 2025
This month, we shed light on innovation and what propels the industry in terms of creativity.