Close

id50 2025 – KAMEH

Meet KAMEH, one of the top product designers in the MENA region

Can you let us know about the latest exciting projects that you are working on? 

I’m currently creating a new piece using a very unconventional medium. The unpredictability of working with such  materials makes the process especially thrilling, as I’m never quite sure how the final result will turn out.

What’s a dream project that you would like to manifest? 

I’m envisioning two distinct manifestations that would really excite me. The first would be with a performance artist, because I’d love to see how my objects interact in a live, dynamic context. Watching them in action adds a whole new dimension to my work. The second would be  partnering with a brand, which would allow me to co-create and step beyond my usual aesthetic. Embracing a fresh perspective often leads to unexpected ideas, and I find that incredibly inspiring.

How would you describe your design philosophy?

I embrace: perfectly imperfect. It’s important to me that people find beauty in imperfection and form a genuine connection with the objects in their homes. By recognizing how integral these pieces can be in daily life, we begin to see that furniture isn’t just functional—it is also a form of art.

ID50 KAMEH QUOTE

As this is the power issue, what empowers you?

I love people, I draw inspiration from the spectrum—whether they’re musicians, artists, designers, architects, everyone has a story to share.

View the full id50 list here.

The Latest

From Private to Public

How ELE Interior is reshaping hospitality and commercial spaces around the world – while staying unmistakably itself

Ahmed Bukhash podcast

New Episode: In Design With: Ahmed Bukhash

Watch the latest episode on In Design With.

Highlights of the Biennale Architettura 2025

We shine a light on the pavilions from the Arab world at the Venice Architecture Biennale, on display until Sunday 23 November 2025

Read ‘Bold Design’ – Note from the editor – July/August 2025

Read identity magazine's July/August 2025 edition on ISSUU or grab your copy at the newsstands.

Things to Covet in June 2025

Elevate your spaces with a pop of colour through these unique pieces

Designing Spaces with Purpose and Passion

We interview Andrea Savage from A Life By Design – Living & Branding on creating aesthetically beautiful and deeply functional spaces

Craft and Finesse

EMKAY delivers a bold and intricate fit-out by transforming a 1,800 sqm space into SUSHISAMBA Abu Dhabi, a vibrant multi-level dining experience

An Impressive Entrance

The Synua Wall System by Oikos offers modularity and style

Drifting into Summer

Perennials unveils the Sun Kissed collection for 2025

The Fold

Architect Rabih Geha’s collaboration with Iwan Maktabi

AYESHA ERKIN

From Floorplans to Foodscapes

For Ayesha Erkin, architecture was never just about buildings, but about how people live, eat, gather and remember