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The Floor Is Lava rug collection by PLACéE for Carpet Edition

Inspired by volcanic eruptions, The Floor Is Lava rugs feature irregular shapes, bold colours, and a molten-like texture that energises any space. Hand-tufted from premium New Zealand wool and tencel, they combine durability, depth, and contemporary style, turning floors into striking, dynamic design statements.

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Read ‘The Power Issue’ – Note from the editor

Read identity magazine's July-August 2026 edition on ISSUU or grab your copy

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H&M HOME Unveils New Concept Store at Dubai Mall

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Coastal Calm at One Palm Jumeirah

Studio M. completes a residence that echoes the building’s refined architecture

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