100 Years and Counting
Bang & Olufsen was founded in a farmhouse in Struer, Denmark, where Peter Bang and Svend Olufsen were united by a singular belief: that technology should be as beautiful as it is functional
With listening rooms rapidly becoming part of modern life, it’s not amiss to have sound systems that capture both a sense of style and technological prowess. Bang & Olufsen is one of those brands that are usually on the hot list. The brand’s story is told by Assouline and captures a Wall of Fame at the company’s headquarters in Struer, that honours more than a thousand employees who have devoted 25 years to the relentless pursuit of excellence.
From the sculptural elegance of its speakers to the tactile sophistication of its headphones, every creation reflects an uncompromising commitment to craftsmanship, acoustic excellence, and enduring design. Admired by audiophiles, aesthetes, and cultural tastemakers alike, the brand has earned global recognition as a symbol of innovation and refined taste.
Nearly a century later, in the same small Danish town, Bang & Olufsen continues to shape spaces through sound. This book celebrates the people, passion, and timeless vision behind a brand that has always designed for those who listen with intention. Available on www.assouline.com
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100 Years and Counting
Bang & Olufsen was founded in a farmhouse in Struer, Denmark, where Peter Bang and Svend Olufsen were united by a singular belief: that technology should be as beautiful as it is functional
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