Considered a destination for those seeking top contemporary and classic Thai design, industry experts from around the globe are making their travel plans to attend the second edition of STYLE Bangkok – the largest and most comprehensive trade fair and regional creative hub for artisans, purveyors of fine furnishings, textiles, houseware and elegantly crafted gifts.
The trade fair (17 – 21 October) – an id awards sponsor – combines three mega fairs under the concept of ‘Crenovative Origin’, which fuses creativity, innovation and original Thai craftsmanship. Covering an area of 47,000 square-metres at BITEC (Bangkok International Trade & Exhibition Centre), it will host more than 600 local and international entrepreneurs and an anticipated 60,000 fairgoers from all over the world.
Organised by the Department of International Trade Promotion (DITP) and Ministry of Commerce, the show takes place in Thailand twice a year in April and October. Talent from Taiwan, Japan, the US, Hong Kong, Germany, Australia, India and ASEAN exhibit their work and discuss their creative processes and traditions.
Known for its market strength, Thailand’s furniture industry continues to be one of the top performers in the ASEAN region due to high production quality, innovative and modern styling, flexibility and sustainability in material use.
In 2017, the Fair brought together over 2,000 booths of Thai and international exhibitors and welcomed more than 52,000 fair goers. The top five buyers from Taiwan, China, Japan, the US and Malaysia created total sales value of 3,600 million Baht during the 5-day fair.
Designed for business + creativity
In addition to Business Matching services, the show offers dedicated zones for SME’s encouraging the development of high quality and new products catering to the needs and tastes of a new generation of international buyers.
The Creative Lab is a dedicated venue for Thai entrepreneurs to exchange views and creative ideas that add value to their products and services allowing them to meet the demands of a new generation of buyers.
The Innovation + Design Style Café (I+D Style Café) is an exhibition area in a form of a café which showcases innovative products, such as environmentally- friendly goods and creative products.
The Design Society booth gives consultancy to designers and entrepreneurs to help them develop their products or service for the international markets. Design Society is part of the government’s Creative Thailand agenda that supports Thai entrepreneurs and creates channels for them to reach new potential buyers from all over the world.
Thai Trade Centre, Dubai at 4 2284553 / https://www.stylebangkokfair.com
In association with